Department for Promotion of Industry and Internal Trade (DPIIT) organised the ‘ONDC Startup Mahotsav’, a first of its kind event, on 17th May 2024 at Vanijya Bhawan, New Delhi.
The event symbolized the celebration and collaboration of two of DPIIT’s flagship initiatives – the Startup India initiative and Open Network for Digital Commerce (ONDC).
Secretary, DPIIT, Shri Rajesh Kumar Singh, said, “The ONDC Startup Mahotsav is an inflexion point for startups in India to leverage the opportunities unlocked by ONDC. The network has rapidly grown and matured over the past one and a half years, and today’s session reflects both the DPIIT’s and industry’s commitment to democratising digital commerce in India.”
About 5,000 startups participated in hybrid mode during the event. A Letter of Intent (LoI) was signed during the event by over 125 ecosystem stakeholders, including startups, unicorns, and high growth companies including EaseMyTrip, OfBusiness, Winzo, Livspace, GlobalBees, Pristyn Care, Cars24, Physics Wallah, PolicyBazaar, and Zerodha.
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MD & CEO, ONDC, Shri. T. Koshy said, “The ONDC Startup Mahotsav marks a pivotal moment in India’s digital transformation journey. By fostering collaboration and innovation within our ecosystem, we are empowering startups to redefine the rules of the game in e-commerce”.
With over 1.3 lakh DPIIT-recognized firms, India has grown from about 300 startups in 2016 to become one of the top startup hotspots. These are delivering innovation across domains and functioning in over 55 sectors. In the nation, startups have directly generated over 13 lakh jobs.
Joint Secretary, DPIIT, Shri Sanjiv, said, “Startups can play a pivotal role in ONDC ecosystem by driving innovation, fostering competition and enhancing consumer choice. More than 125 startups have committed to onboard to ONDC network in today’s event reflects the excitement and momentum of the national initiative”.
About ONDC
ONDC lowers entry barriers to digital commerce and provides a level playing field for all e-commerce players, especially small-scale businesses and those who have been digitally excluded.
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