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A sustainable homegrown Stationery collective by a mother daughter duo | Ekatra

Ekatra, an artisans platform was founded by Minakshi & Aishwarya Jhawar, a mother daughter duo.

At Ekatra they try to be a harbinger of change in the life of their artisans. Ekatra is a female led brand where they work every day to ensure that their team gets to become financially independent and gain new skills along the journey of upcycling, recycling, and making.

“I am Aishwarya Jhawar, a major in Urban Planning & Product Designing from Srishti Institute of Art Design & Technology, Bangalore, I set on my journey in my College and that journey is called Ekatra.

Sustainable homegrown Stationery - Ekatra
Sustainable homegrown Stationery – Ekatra

They try to engage women from underprivileged communities who have often been exposed less or have received very little education. These are homemakers who become the artisans and designers of Ekatra’s and their futures.

We are firm believers of sustainability and creativity, all our products are crafted with utmost attention to the details along with insuring zero waste. Everything that we do here is guided by our manifesto – celebrate little things.

In all this chaos, they were able to build a team of 13 headstrong homemakers. This is a small effort in helping them become more confident and independent.

Stay tuned to Viestories for more inspirational and motivational videos –

#startup #startupideas #startupfunding #startupnews #startuppodcast #startabusiness

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