Spring Marketing Capital has made a strategic investment in the Neaobank company Niyo.
Spring Marketing Capital will try to assist Niyo with its general brand approach, collaborations, and initiatives as part of its investment and collaboration.
“Over the past few years, Niyo has made a significant difference in the lives of India’s urban millennials and outbound travellers, through its compelling product offerings. We’ve been able to create an impactful brand and with Spring joining forces with us, we’re excited to create a formidable brand with their strategic marketing innovations,” Vinay Bagri, cofounder and CEO of Niyo, said.
Niyo, which launched in 2015, has been at the forefront of the ongoing digital revolution in banking. The business is well-known for its global travel card, which has no foreign exchange fees and enables customers to save on purchases made abroad.
Niyo’s flagship product, Niyo Global, offers financial products and value for travelers abroad through its two main business segments, Global banking and Mass banking. Niyo asserts that its partnerships with DCB Bank, Equitas Small Finance Bank, and State Bank of Mauritius enable it to provide digital banking services to more than 4 million customers.
An Indian fintech company called Niyo is at the forefront of financial and travel innovations. Their mission is to make managing finances and travel easier, smarter, and safer, and they already have over 6 million users on board.