A voice-over artist dropped his MBA program to pursue his dream to become entrepreneur. He invested two years in food research and development field and started his hygienic and healthy food brand as “Healthy Treat”. Few years he struggle in the market to establish himself but now he is competing top healthy food brands in India.
Healthy Treat – Startup Insight
Startup Name | Healthy Treat |
Founded | 2020 |
Headquarters | Jaipur |
Industry | Food |
Founder | Anish Kainya |
Website | https://myhealthytreat.in/ |
Healthy Treat – About the company and how it works
Healthy treat is a new age brand with a range of high-quality pure Roasted snacks that satisfies your hunger with a treat of healthy twist.
Healthy Treat – Founders and team
The company is a 21 years old company started by Mrs. Vimla Devi Agarwal . Her grandson Mr Anish Kainya added healthy snacks brand “ Healthy Treat “ to the companies portfolio which launched on 31st Jan 2020.
Healthy Treat – Mission and Vision
Healthy Treat was started with an aim to provide 100 % pure roasted snacks that are healthy and tasty at the same time.
The Indian market consists of various roasted snacks options but unfortunately, most of them are just fried snacks whose outer oil is extracted and sold in the name of roasted snacks. To end this, they started “Healthy Treat” to provide consumers, snacks which are purely roasted with traditional Indian roasting method.
Healthy Treat – Ideology
To provide true healthy snacks with clean label ingredient.
Healthy Treat – Name, Tagline, Logo and its Meaning
Tagline – Tasty Bhi, Healthy Bhi
Healthy Treat – Business and Revenue Model
Healthy Treat is a d2c brand having presence on most of the all major e-commerce portal like amazon, jiomart, flipkart, 1mg, nykaa etc.
Healthy Treat – Revenue and Growth
They have done a total sale of more then 2.5 cr till now.
Healthy Treat – Awards
Companies proprietor is the receiver of national president award of best meme female entrepreneur 2011.
Healthy Treat – Challenges Faced
The major challenge is the cost customer acquisition in the digital space and maintaining proper marketing channels.
Healthy Treat – Funding and Investors
Healthy Treat is currently in Bootstrapped stage.
Healthy Treat – Competitors
True Elements, snackible, happilo etc are the competitors of Healthy Treat.
Healthy Treat – Future plans
They want to create a proper distribution channel for pan India offline reach and along with that strengthening out digital content.
Healthy Treat – Watch More
Frequently asked questions (FAQs)
What is Healthy Treat?
Healthy treat is a new age brand with a range of high-quality pure Roasted snacks that satisfies your hunger with a treat of healthy twist.
Who is the founder of Healthy Treat?
Mr Anish Kainya added healthy snacks brand “ Healthy Treat “ to the companies portfolio which launched on 31st Jan 2020.
Who are the competitors of Healthy Treat?
True Elements, snackible, happilo etc are the competitors of Healthy Treat.