Hackle, a logistics and distribution business based in Bengaluru, has raised $1.25 million (about Rs 10 crore) in funding from UK-based Elara India Opportunity Fund and direct-to-consumer seafood and meats brand Pescafresh.
Callapina Capital, the Indian Angel Network, and a few other investors took part in the round.
Deepu Chandran, Jayaram Kasi, Siby Mathew, Suraj Valimbe, and Bhargav Bhamidipati founded Hackle in January 2022. It is a startup offering omnichannel fulfilment and distribution.
“We are excited to partner with Pescafresh, India’s first D2C brand. Due to the brand’s focus on quality and strong execution, it is successfully creating a habituated and loyal customer base. Their focus on omnichannel growth is in-line with our vision.” said Deepu Chandran, CEO, and Co-founder of Hackle.
As part of the deal, Hackle will work with Pescafresh, which is financed by Blume Ventures, to manage its fulfilment centres, inventory, and last-mile delivery procedures.
“Our investment in Hackle is in line with our objectives of scaling with the help of industry experts. The seafood and meats business is operationally heavy and a strong supply chain play is much needed. Hackle has demonstrated its ability to work closely with Pescafresh and imbibe our values of freshness,” said Sangram Sawant, Founder, of Pescafresh.
Pescafresh, a farm-to-fork corporation founded by Sangram Sawant in 2004, owns the whole back-end supply chain, incorporating cold chain control, procurement, manufacturing, and storage.