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As a startup, it looks cool to copy the marketing strategies used by big brands. However these strategies can be expensive and most importantly may not work for small businesses.

Redcliffe Labs, an omnichannel diagnostics service provider, is preparing to acquire Celara Diagnostics, which will be the company's second acquisition in the diagnostics sector this year.

Lok Capital and Matrix Partners India (now Z47) have led a Series A funding round for Non-Banking Financial Company (NBFC) Seeds Fincap, which has raised more than $8.5 million.

The first fund of Hyderabad-based Pavestone Venture Capital received INR 15 Cr, or approximately $1.8 million, from Colruyt Group India, the engineering division of Belgian grocery and food retailer Colruyt Group.

With the help of the Mauritius-based Aries Opportunities Fund, consumer electronics firm Indkal Technologies secured $36 million, or roughly Rs 300 crore.

Micro venture capital (VC) firm Finvolve, sponsored by India Accelerator, has contributed $1 million to the seed fundraising round for the Indian division of Swedish electric vehicle (EV) manufacturer Clean Motion.

On Monday, the renewable energy company Candi Solar announced that it had raised $38 million, or roughly Rs 317 crore, in a new investment round. This venture is headed by Norfund.