Personal care brand Clensta, which recently welcomed actor Parineeti Chopra as a Partner and Investor, has now signed on actor Sandeepa Dhar as the brand ambassador for its innovative range of products.
Sandeepa, who has acted in a number of films and web series like Heropanti, Dabangg 2, Abhay, Mai: A mother’s rage, and many more and also had been nominated for her performance in her 2010 debut film Isi Life Mein, will capture the youth market for the brand in India.
“I am excited to be part of Clensta, a brand that combines the beauty of nature and the power of science and technology to empower its customers to lead a more enriched lifestyle.I look forward to supporting their range of innovative, affordable, science-backed skincare products that I am personally drawn towards. Your skin loves nothing better than natural and safe products made with love and care,” said Sandeepa Dhar.
IIT Delhi backed Clensta offers a wide range of personal care products across multiple categories. Their commitment to combining cutting-edge science (STAR & CRAN Technology) with sustainability has made their products very popular among consumers in India.
We welcome Sandeepa as she becomes a part of the Clensta team, and we eagerly anticipate her support in spreading the word among India’s informed and nature-conscious youth about our unique product range,” stated Puneet Gupta, CEO and Founder of Clensta.
The actor is all set to feature in a new brand campaign promoting Clensta’s Skincare category across digital platforms including Amazon, Flipkart, Nykaa, Purplle, Meesho and Myntra. The products are also available across 10,000+ outlets across India including chains like Wellness forever, Reliance Smart, Health & Glow, Tata1MG, Combonation, etc.
Parineeti Chopra, who joined the Clensta team in July this year as investor and partner, is also the brand ambassador for the haircare and Gummies range. In a recent pre-series B funding round spearheaded by TradeCred and co-led by the Royal Family from the UAE, Clensta raised INR 75 Crore. The actress-turned-entrepreneur was also one of the investors in this round.
About Clensta International Private Limited
Clensta International Private Limited is India’s first personal care brand that integrates goodness of nature with technology, creating innovative, sustainable and effective range of products to enhance overall wellbeing in a better way. The Gurgaon-headquartered direct-to-consumer brand was founded in 2016 by Puneet Gupta and the products were commercialized in 2019. Clensta pioneered the revolutionary waterless hygiene technology in India launching a range of zero-water personal-care products.
On the back of its robust scientific acumen and R&D capabilities, Clensta has horizontally scaled into multi category personal care products. Each sustainable and highly effective Clensta product is researched and developed at IIT-Delhi to provide consumers the better way. Clensta ensures that its products are highly efficacious through market first natural ingredients, and highly effective active ingredients infused with the proprietary technologies such as STAR and CRAN.
Since its launch, Clensta has raised funding worth 100+ crores from marquee investors like TradeCred (invested in Furlenco, Bizongo, BatterySmart etc), Royal Family of UAE, Parineeti Chopra and various other angel platforms, which it is pumping back into the business to expand the inventory and customer base.
Clensta’s products are currently available on Amazon, Nykaa, Flipkart along with 20 other marketplaces as well as 5000 GT/MT touchpoints across India and have plans to expand its offline presence into 50+ cities.