The funding will help SuperK grow faster by hiring top talent in marketing, store operations, product categories, and growth. It also plans to expand into new towns and add more product categories.
A Series A fundraising round led by Blume Ventures has secured $6 Mn (about INR 50 Cr) for SuperK, a digital franchised grocery shop for rural areas. Silver Needle Ventures, Veltis Capital, Atrium Angels, and a few more angel investors and syndicates additionally participated.