EaseMyTrip appoints Manmeet Ahluwalia as its chief marketing officer

Traveltech company easemytrip has announced the appointment of Manmeet Ahluwalia as its new Chief Marketing Officer (CMO).

In his new role, Ahluwalia will lead the company’s marketing efforts, focusing on new ideas, better customer engagement, and growing the brand in India and abroad.

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Ahluwalia has over 20 years of global marketing experience and has helped grow major travel brands like Expedia, Thomas Cook, Yatra, and the Singapore Tourism Board. He has created well-known campaigns such as Daddy of Travel, What a Pleasant Surprise, and Travel Like a Champion, which highlighted Expedia’s partnership with the UEFA Champions League. His skills include performance marketing, content strategy, and MarTech integration across the APAC, EMEA, and NORAM regions.

Manmeet Ahluwalia said, “My mandate at EaseMyTrip is clear—elevate the brand while reinforcing our commitment to customer-first innovation and seamless travel experiences. This vision directly aligns with my belief that marketing must forge meaningful connections. I am focused on leading the team to solidify our market position, explore impactful avenues for engagement, and deliver strategic growth that resonates deeply with travellers across India and beyond.”

With Ahluwalia leading marketing, EaseMyTrip plans to strengthen its brand and create more tech-driven campaigns. The company wants to connect better with travellers and offer consistent, memorable experiences at every interaction.

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