[Funding alert] Pet care D2C company Goofy Tails raises $500K in seed funding

Goofy Tails, a Delhi-based D2C (direct-to-consumer) pet care company, raised $500,000 in a seed fundraising round that was co-led by BeyondSeed and The Chennai Angels and included many other angel investors.

The funds will be used by the business to increase its selection of nutritious pet foods and pet supplies. For a better customer experience and quicker delivery, Goofy Tails will increase customer acquisition efforts and extend the team and warehouse presence across India. The money would also be used by Goofy Tails to develop new products and conduct in-depth research in order to broaden its selection of pet foods and treats, as per reported by Financial Expess.

Goofy Tails is an online retailer of pet food, toys, accessories, and grooming supplies that was founded in 2019 by Karan Gupta, Kartik Gupta, and Kunal Gupta as well as Ashish Kaushal. With its exclusive line of preservative-free food, it seeks to address the issues of unbalanced pet kibble and home meals.

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Kartik Gupta- Co-Founder and CEO of Goofy Tails, said, “We would like to thank our partners who have trusted us and helped us raise this amount. We will be using the funds to acquire customers for a lifetime, engage pet parents with good quality content, provide a seamless platform experience for shoppers, and expand our product development to solve challenges that Indian pet parents are facing. “

By the middle of the next year, Goofy Tails intends to expand into other South Asian and European markets.

Co-Founder of Goofy Tails, Karan Gupta, said, “Unbalanced home food and kibble are one of the prime causes of obesity, diabetes, and poor gut health in our pets. Goofy Tails aims to solve this problem with a complete and proprietary range of preservative-free food and treats.”

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Speaking on the investment, Kuldeep Mirani, Co-founder & CEO of BeyondSeed Venture Solutions, Singapore said, “We are very excited to be foraying into the “pet category” with our investment in Goofy Tails as we see huge potential and promise in this sector. The Goofy Tails team is passionate and hyper-focused on offering high-quality, vet-approved, nutritious pet food that improves the overall health of pets, a welcome change for all concerned pet parents. We believe that Goofy Tails is well-positioned to be a market leader in the “nutrition-focused pet food” category.”

Lead Investor from The Chennai Angels, Murugan N, CEO-Southern Health Foods Pvt. Ltd., said, ” The founders, being pet parents themselves, have strong expertise in pet foods and nutrition.” The company has recently expanded across borders, helping thousands of pet parents access affordable, high-quality pet products. We are extremely happy to take Goofy Tails on as a TCA portfolio company and are eager to see them grow and reach great heights in the coming years.”

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About Goofy Tails

Goofy Tails sells pet necessities. It began as a portal over a decade ago. This idea grew from a health tragedy and a passion for animals that healed spirit and body.

Goofy Tails is about providing high-quality durable toys and supplies and nutrition-rich pet food and treats. When you buy a product from Goofy Tails, a certain amount of money from that purchase goes towards the vaccination of a street dog in India.