Global textile provider Nona Lifestyle has secured $1.4 million in pre-Series A funding from HNIs and venture capital firm LC Nueva.
The money raised will be used to develop the business’ managed marketplace platform and backend technology, as per reported by Entrepreneur.com.
NONA Lifestyle was founded in 2016 by Ankit Rajput and Hari Mishra to consolidate the fragmented B2B industry of personalised textile products.
“At Nona Lifestyle, we are building technologies to create such solutions. This is further helping us to expand our presence and build a significant digital footprint to keep up with the competition. With the new funding, our major focus will be to incorporate technological advancements. This way, the delivery turnaround time and quality of products will improve, and we will be able to scale our business by serving a huge customer base globally,” said Ankit Rajput, co-founder, Nona Lifestyle.
More than 100 clients and more than 250 manufacturers have received more than 5 million units from Nona Lifestyle. The brand, which has a fully-functional in-house team, a managed marketplace, and a vast network of more than 100 customers, claims to have served over 250 suppliers thus far and delivered five lakh pieces of apparel annually, as per reported by Entrepreneur.com.
“Nona Lifestyle focuses on providing customized work and safety wear, white labeling, and soft furnishing services. We have followed the brand’s trajectory, and it has grown rapidly ever since its inception. We were sure that it has the potential to disrupt the market. We are delighted that we could be a part of their journey and contribute to the brand’s growth,” said Sohil Chand, CIO and managing partner, LC Nueva Investment Partners.
With a clear focus on optimizing B2B supply chains NONA Lifestyle has witnessed tremendous growth over the last year, delivering more than 5 million units to over 100+ clients in partnership with 250+ manufacturers.
About Nona Lifestyle
NONA Lifestyle is the first organised B2B Managed Marketplace offering Customised Corporate Merchandise & Soft Furnishing right from design till doorstep delivery. With current presence in India and UAE, NONA Lifestyle was founded in 2016 by IIMA alumns to consolidate the fragmented and highly unorganised B2B segment of customised products in textiles merchandise.