SuperBottoms, the nation’s top sustainable baby and mum care company, has named Alia Bhatt as an investor and brand ambassador.
SuperBottoms’ vision is to create a company that is a reliable and valued parenting partner, with a focus on creating eco-friendly, skin-friendly, and high-quality goods for Moms and Babies, as reported by Bwdisrupt.com
Commenting on the same, Alia Bhatt said, “I believe in the power of a good story and the connect with SuperBottoms was instant. As a mother, I’m even more mindful that we owe our children a healthy planet and I’m so happy to partner with a fellow mom, whose vision of empowering conscious choices is aligned with my own. Their unique and innovative products prioritize safety and quality as much as sustainability, making it a truly guilt-free choice for all parents.”
Welcoming Alia into the SuperBottoms family, Pallavi Utagi, Founder & CEO said, “We are on Cloud No.9 to have Alia – who herself is a prominent voice championing conscious living – getting onboard our journey. Our entire raison d’être is to #MakeClothMainstream – Being a trustworthy Parenting Partner to every New Parent and help make Cloth Diapering their Go-To Choice. Innovation has made it possible to bring together the modern-day Convenience of Disposables with the age-old wisdom in the Goodness of Cloth. We could not have imagined a better Brand Ambassador for SuperBottoms than Alia – who not only shares our vision & values, but also personally trusts the brand for her baby. With her trust, love & support, we can see our vision turn into reality soon – where every household in the country will be able to forever bid goodbye to the menace of plasticky Disposables.”
Pallavi Utagi founded SuperBottoms in 2015, the top brand in India for eco-friendly mommy and baby needs. Their mission is to create harm-free goods that revolutionise baby care for both the baby and the environment. Their goal is to become a helpful and dependable parenting partner and to offer women and newborns high-quality items.