Home Insight News & Update Rakul Preet Singh invests in D2C brand Wellbeing Nutrition

Rakul Preet Singh invests in D2C brand Wellbeing Nutrition

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Rakul Preet Singh invests in D2C brand Wellbeing Nutrition
Rakul Preet Singh

Bollywood actress Rakul Preet Singh has invested an undisclosed amount in Wellbeing Nutrition, a plant-based whole food nutrition company.

Founded in 2019 by Avnish Chhabria, Wellbeing Nutrition is all about harnessing its power by identifying the most potent natural ingredients based on scientific evidence and creating sustainable ways to get nutrition in its purest, most delicious form.

Wellbeing Nutrition claims innovative leadership in the category, with multiple technology innovations in nutrition such as ‘Melts’ oral thin strips which allow better absorption of nutrition, multi layered effervescent tablets and their latest launch – Slow capsules that follow an eight-hour delayed release mechanism, according to The Economic Times.

“Wellbeing Nutrition has always stood out for me for its clean, natural and organic sustainable philosophy to plant-based nutrition while having a strong research driven approach. I admire the founder’s vision of providing wellness solutions especially for hectic modern lifestyles. My belief in their products is what drove my investment into the company. I love all their products, especially their apple cider vinegar which brings health and taste together. It’s part of my daily regimen”, said, Rakul Preet Singh.

Their Slow range that provides delayed release helps ensure I get the right nutrition across the day. It’s the first company to have clinically approved collagen which is grade 1 and grade 3 and I completely love it, she added.

The actress and entrepreneur has previously invested in various wellness and health start-ups and owns F45, a gym chain in Hyderabad. She is also a keen follower of technology and has launched an app called Starring You.

“At Wellbeing Nutrition, our aim is to provide organic solutions in the most technologically efficient way. Rakul echoes our vision completely. Her clean-eating, healthy-living ethos makes her an ideal fit for Wellbeing Nutrition”, Avnish Chhabria, founder of Wellbeing Nutrition said.

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