WLDD, a company specializing in meme marketing, has secured $1.25 million in funding during its seed round, with Negen Capital leading the investment. The company also seeks to raise an additional $750K from prominent investors and content creators in the region.
WLDD has been self-funded thus far, but with the newly acquired capital, the company intends to reinforce it’s expanding reach and accelerate its startup growth, as per reported by Entrackr.
“We understand that in the new world digital IPs are a natural extension of a business, having built multiple IPs over the last 5 years this is where the world is heading we are at 8 million followers across our digital IPs and we plan to grow it to 80 million in the next 5 years,” said Kilari.
Arihant Jain, Jaidev Kesti, and Vivekanand Kilari are the founders of WLDD. This company has assisted numerous businesses in breaking through the noise with entertaining and easily digestible communication methods.
WLDD has successfully introduced meme marketing to more than 120 brands, launched over 1,050 campaigns with relatable content, and fostered a community of over 10,000 creators, as per reported by Entrackr.
Meme marketing platform WLDD is India’s first and largest meme ecosystem and the brain behind some of the country’s best meme campaigns.
Since its founding in 2018, the firm has continuously broken the rules of marketing and assisted the biggest brands and the newest startups to shine on social media through viral but organic campaigns that reach millions of people by focusing on two evergreen pillars — original content and a strong distribution network of memers and influencers.