/viestories/media/media_files/2025/01/24/3xpEPlcq1s2Z3NClV7BH.png)
Everyone wants to know: What is the best time to post on X? Knowing this helps you to know more people and get the maximum engagement. The best time to post depends on your industry and the day. For example, Netflix gets mentioned the most on Mondays from 10 a.m. to 12 p.m. and gets the most reach and interactions on Fridays from 10 a.m. to noon.
The best posting times for your brand might be different. In this article, I'll share the peak times for X accounts across various industries.
Know about the best times to post on social media in 2025.
Table of Contents
- When is the best time to post on X?
- When is the best day and time to post on X?
- The best time to post on X on Monday
- The best time to post on X on Tuesday
- The best time to post on X on Wednesday
- The best time to post on X on Thursday
- The best time to post on X on Friday
- The best time to post on X on Saturday
- Best time to post on X on Sunday
- Best Time to Post on Instagram in India
- What are the best times to post on X by industry?
- How to find your own best times to post on X
When is the best time to post on X?
Mondays - 10 a.m. to noon
Tuesdays - 9 a.m. to 3 p.m.
Wednesdays - 9 a.m. to 3 p.m.
Thursdays - 9 a.m. to 3 p.m.
Fridays - 10 a.m. to noon
Best days to post on X - Tuesdays through Thursdays
Worst days to post on X - Sundays
X has always been the go-to platform for real-time conversations and breaking news, and it even became part of the news itself on the network last year. Businesses and brands use X to join in trending topics that match their brand values. However, due to global conflicts and vocal executives, some brands have scaled back their strategies on X.
X peak engagement times have slightly increased compared to last year, with hours extending further into the weekday afternoons. The best times to post on X are Mondays through Fridays, starting at 9 a.m. and continuing until almost 3 p.m.
These longer engagement times on X could be because people are following news and updates as the day goes on, as well as a desire for entertainment. Now, big Brands also use X as part of their customer service instead of regular support methods.
When is the best day and time to post on X?
Here, is the best time to post X
Mondays - 9 a.m. and noon
Tuesdays - 9 a.m. and 3 p.m.
Wednesdays - 9 a.m. and 3 p.m.
Thursdays - 9 a.m. and 3 p.m.
Fridays - 10 a.m. and noon
Saturdays - 9 a.m. and 1 p.m.
Sundays - 9am and 4pm
Let's see the best day and time to post on X, read the analysis below.
The best time to post on X on Monday
On X, engagement is average every day from 8 a.m. to about 7 p.m. However, Mondays have the highest engagement. The best time to post on X on Monday is from 9 a.m. to 12 p.m.
The best time to post on X on Tuesday
Tuesdays have three times the highest engagement of Mondays, lasting the morning into the early afternoon. The best times to post on X on Tuesdays are between 9am to 3pm
The best time to post on X on Wednesday
Tuesdays, Wednesdays, and Thursdays have the highest engagement periods than any other day of the week, with Wednesdays having average engagement periods into the evening. The best times to post on X on Wednesdays are between 9am to 3pm
The best time to post on X on Thursday
The best times to post on X on Thursdays are between 9am to 3pm
The best time to post on X on Friday
Surprisingly, Fridays and Mondays have the same peak engagement times. Engagement starts at 9 a.m. and ends around 3pm Best times to post on X on Fridays are 10 a.m. to noon.
The best time to post on X on Saturday
Saturdays usually have less engagement compared to the rest of the week on most social platforms including X. However, you’ll still see more engagement. The best time to post on X on Saturdays is between 9 a.m. to 1 p.m.
Best time to post on X on Sunday
Like Saturdays, Sundays have less engagement on most social platforms, including X. However the best time to post on X on Sundays is between 9 a.m. and 4 p.m. for average engagement.
Best Time to Post on Instagram in India
Monday - 9 am to 1 am
Tuesday - 8 am and 12 pm
Wednesday - 8 am and 2 pm
Thursday - 11 am and 2 pm
Friday - 10 am and 3 pm
Saturday - 7 am and 6 pm
Sunday - 9 am to 7 pm
What are the best times to post on X by industry?
There’s no exact answer for the best times to post on X. We can only share insight based on our data. Factors like your Industry, target audience, business goals, and the content itself.
Best times to post on X for hospitals & healthcare
Mondays at 11 a.m.
Wednesdays from 10 a.m. to 1 p.m. and 2 p.m.
Thursdays from 10 a.m. to noon
Best days to post on Twitter for Hospitals & Healthcare -
Wednesdays and Thursdays
Worst days to post on Twitter for Hospitals & Healthcare -
Sundays
The best times to post on X for healthcare and hospitals have shifted, with users engaging more during work hours. Hospitals, healthcare, and clinics see steady engagement daily from 9 a.m. to 5 p.m. However, the peak time to post on X for hospitals and healthcare are Mondays at 11 a.m. and Wednesdays and Thursdays from 10 a.m. to 1 p.m.
Best times to post on X for restaurants
Wednesdays from noon to 3 p.m.
Thursdays at 11 a.m. and 1 p.m.
Best days to post on Twitter for Restaurants - Wednesdays and Thursdays
Worst days to post on Twitter for Restaurants - Sundays
For the food and beverage restaurant industry, most engagement happens during the lunch hour during weekdays. The best times to post on X are typically Wednesdays and Thursdays between 11 a.m. and 3 p.m.
Best times to post on X for schools & education
Saturdays from 1 to 8 p.m.
Best days to post on Twitter for Schools & Education - Saturdays
Worst days to post on Twitter for Schools & Education - Fridays
Engagement for schools on X later now starts in the day compared to the previous year, shifting from 5 a.m. to around 11 a.m. on weekdays. However, the best time to post on X for schools is Saturdays from 1 to 8 p.m.
Best times to post on X for travel & hospitality
Thursdays from 1 to 3 p.m.
Fridays at 11 a.m. and 2 p.m.
Sundays at 10 a.m. and noon
Best days to post on Twitter for Travel & Hospitality - Thursdays, Fridays, Sundays
Worst days to post on Twitter for Travel & Hospitality - Tuesdays
The best times to post on X for travel and hospitality businesses might seem random, but they’re mostly aligned With regular business hours. The best days and times are Thursday from 1 to 3 p.m., Fridays at 11 a.m. and 2 p.m., and Sundays at 10 a.m. and 12 p.m.
How to find your own best times to post on X
Timing is everything on social media platforms. On X, it's hard to predict the best posting times. You can guess, but it’s a lottery. Sometimes your posts get lots of likes, and other times, they might not even see your post.
Luckily, some tools can analyze your target audience's behavior and tell you the best time to post. This helps, you can reach more users on X and get better engagement.
If the tool handles everything, your job is simple
Just schedule your posts for the recommended times!
How to find your best time to post on X with Analytics
While you might be eager to post at the suggested peak engagement times, it's helpful to combine this data with your own X data analysis. You may find that your target audience is active around those peak times or hours earlier.
To find your best times to post with native X analytics via desktop, follow these steps:
-
Log in to Twitter, and from the homepage select More than Analytics.
-
You’ll be taken directly to the native Twitter analytics dashboard, where you can see an overview of your profile and Posts.