Best times to post on Facebook 2025

Social marketers often wonder the best time to post on Facebook to maximize engagement.  The answer depends on various factors such as Your business’s industry, target audience, business goals, and the type of content you're sharing.

We analyzed billions of social media engagements and social profiles across Facebook, to give you the best result. This analysis helps us determine the best time to post on Facebook.

Facebook, the third most visited website globally after google and YouTube, has nearly 3 billion monthly active users, with such a large engagement opportunity, it’s important to understand which is the best time to post on Facebook. Posting at the right time gives you more engagement.

Also know the best times to post on Instagram in 2025.

When is the best time to post on Facebook?

The best time to post on Facebook is the following:-

• Mondays from 9 a.m. to 12 p.m.

• Tuesdays from 9 a.m. to 2 p.m. and 5 p.m.

• Wednesdays from 9 a.m. to 3 p.m. and 5 p.m.

• Thursdays from 8 a.m. to 2 p.m. and 5 p.m.

• Fridays from 9 to 11 a.m.

• Best days to post on Facebook: Mondays through Thursdays

• Worst days to post on Facebook: Sundays

Facebook remains the top platform for marketers worldwide, with 89%, and by monthly active users at 3.05 billion (yes, billion). Its influence on both consumers and marketers is still ever present. Compared to last year, this year high engagement times continue to align within mid-mornings on weekdays.

The best times to post on Facebook are Mondays through Fridays starting mostly at 9 a.m. until early afternoon, generally 2 p.m. For marketers, this means users are taking a quick break in their routines for Facebook, making it an ideal time to schedule posts and engage with target audiences.

What are the best days and times to post on Facebook?

Let's see the best day and time to post on Facebook.

Advertisment

The best times to post on Facebook on Mondays

On Mondays, The best time to post on Facebook is between 9am to12pm While engagement remains steady from 9 a.m. to 6pm

The best times to post on Facebook on Tuesdays

On Tuesdays, the best time to post on Facebook is between 9 a.m. to 2 p.m. and again at 5 p.m., However, there is a notable engagement throughout the entire business day.

The best times to post on Facebook on Wednesdays

On Wednesdays, the best times to post on Facebook are between 9 a.m. to 3 p.m. and again at 5 p.m., making this one of the most active days for publishing on the app.

The best times to post on Facebook on Thursdays

On Thursday, the best times to post on Facebook are from 8 a.m. to 2 p.m. and again at 5 p.m. It is one for engagement.

The best times to post on Facebook on Fridays

On Fridays, the best times to post on Facebook are between 9 and 11 a.m., as users begin transitioning into the weekend mindset. However, there is still steady engagement throughout the entire app.

The best times to post on Facebook on Saturdays

On Saturdays, the best time to post on Facebook is between 8 and 11 a.m., as engagement tends to be lower throughout the rest of the day. Overall, weekends generally see less engagement compared to weekdays across most social platforms such as Facebook.

The best times to post on Facebook on Sundays

On Sundays, the best time to post on Facebook is between 9 and 11 a.m. Similar to Saturdays, engagement is generally lower throughout the day across most, if not all, social platforms.

When is the best time to post on Facebook in India?

When is the best time to post on Facebook by industry?

Keep in mind that while we might wish for a definitive answer to the best times to post on Facebook, the insight we provide is the best data. Industry is just one of many factors which influence the success of your social posts.

Best times to post on Facebook for hospitals & healthcare

• Best times to post on Facebook for Hospitals & Healthcare:

• Most weekdays between 9am and 8pm, but especially:

• Tuesdays from 5 to 7 p.m.

• Wednesdays at 5 p.m.

• Thursdays at 10 a.m. and 5 p.m.

• Best days to post on Facebook for Hospitals & Healthcare: Tuesdays through Thursdays

• Worst days to post on Facebook for Hospitals & Healthcare: Sundays

Hospitals, clinics, and healthcare providers use social media for much more than managing healthcare crises. They utilize it to educate the public, help patients feel more comfortable with healthcare visits and doctors’ appointments, promote programs for aspiring physicians, and position themselves as key pillars in the community.

The best time to post on Facebook for healthcare and hospitals is more focused than last year. Most weekdays show good engagement around 9 a.m., but the peak times for posting are Tuesdays, Wednesdays, and Thursdays at 5 p.m.

Best times to post on Facebook for restaurants

Best times to post on Facebook for Restaurants:

Mondays at 11 a.m.

Tuesdays from 10 a.m. to 1 p.m.

Wednesdays from 11 a.m. to 1 p.m.

Fridays at 11 a.m.

Best days to post on Facebook for Restaurants: Most weekdays, especially Tuesdays and Wednesdays

Worst days to post on Facebook for Restaurants: Sundays

Online orders and delivery service apps have grown in popularity in recent years, changing how restaurants interact with their audiences. As restaurants, restaurants experienced nearly twice as much engagement on Facebook.

In the food and beverage restaurant industry, engagement remains steady between 9am and 6pm almost every single day, especially on weekdays. However, the best times to post on Facebook are just before or around lunchtime: Mondays at 11 a.m., Tuesdays from 10 a.m. to 1 p.m., Wednesdays from 11 a.m. to 1 p.m., and Fridays at 11 a.m.

Best times to post on Facebook for schools & education

Best times to post on Facebook for Schools & Education:

Mondays from 10 a.m. to 6 p.m.

Tuesdays from 10 a.m. to 6 p.m.

Wednesdays from 9am to 6pm

Thursdays from 9am to 6pm

Fridays from 9am to 6pm

Saturdays from 9 to 11 a.m. and 5pm

Sundays at 9 a.m.

Best days to post on Facebook for Schools & Education:

All weekdays, especially Wednesdays through Friday

Worst days to post on Facebook for Schools & Education:

Sundays

Best times to post on Facebook for travel & hospitality

Best times to post on Facebook for Travel & Hospitality:

Mondays 10 a.m. to 2 p.m.

Tuesdays from 10 a.m. to 5 p.m.

Wednesdays from 10 a.m. to 5 p.m.

Thursdays from 10 a.m. to 5 p.m.

Saturdays from 8 to 11 a.m.

Sundays from 10 a.m. to 1 p.m.

Best days to post on Facebook for Travel & Hospitality: Tuesdays through Thursdays

Worst days to post on Facebook for Travel & Hospitality: Fridays

The best times to post on Facebook for travel and hospitality brands are typically every day: Mondays from 10 a.m. to 2 p.m. and Tuesdays through Thursdays from 10 a.m. to 5 p.m. Weekends also see notable engagement, with Saturdays from 8 to 11 a.m. and Sundays from 10 a.m. to 1 p.m.

How to find your own best times to post on social media

Social marketers can plan content more effectively with data in hand. As platforms evolve, both brands and consumers will adapt, or vice versa. Staying up-to-date with new content formats and trends can help you reach your audience in unexpected ways, and uncover new segments and personas you might have been focusing on before.

How to find your best time to post on Facebook with Insights

While you might be eager to post during these peak engagement times as part of your strategy, it's important to pair this data with your own Facebook data analysis. You may find that your specific target audience is most active at different times.

To find your best times to post with Facebook Insights, follow these steps:

1. log into your Facebook Page account (not your personal profile)

2. In the top right corner, click on your profile picture and select Professional Dashboard.

3. To find all posts published within a specific time frame, select:

   1. Content (on desktop).

   2. Insights (on mobile).

To find your Facebook posts with the highest engagement on desktop:

1. Adjust the time span filter to the desired (last 90, 60, 28, or 7 days).

2. Adjust the sorting filter to Engagement

3. Your most engaged post will appear in descending order.