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Leading fractional ownership platform hBits announced today that Saumil Parekh has been appointed as the company's new Chief Marketing Officer (CMO).
After leading Pharmeasy's Marketing, Growth, and Revenue vertical for more than seven years, Saumil joined hBits.
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Saumil's goal at hBits is to solidify the company's standing as a reliable pioneer in the Proptech industry. Driving the company's growth and market presence, he will supervise marketing initiatives across all departments, including brand, growth, retention, and creative functions.
Saumil has over 12 years of expertise in the FMCG, IT, and e-commerce sectors. He has held important positions at prestigious businesses like Colgate and Infosys.
hBits is a platform for fractional ownership that aims to democratise commercial real estate by fusing technology and real estate. With a ticket size as low as INR 25 lacs, investors can use the platform to invest in high-yield, Grade-A commercial spaces. With its Grade A commercial assets, the platform hopes to provide an average rental yield of up to 10% and a projected internal rate of return of up to 18%.
Shiv Parekh, hBits, founder & CEO, said: “Welcoming Saumil Parekh to the hBits family marks an exciting chapter for us. His extensive experience and proven success in driving growth and building strong brands are invaluable assets to our team. We are confident that Saumil’s innovative approach and strategic vision will elevate hBits to new heights and solidify our leadership in the Proptech industry.”
Saumil Parekh, Chief Marketing Officer, hBits, said: “Joining hBits presents a remarkable opportunity to contribute to the company’s mission of transforming the commercial real estate investment landscape. My goal is to establish hBits as the leading and trusted brand in the Proptech space, driving growth and enhancing our marketing efforts across all functions. I am eager to collaborate with the talented team at hBits to achieve our ambitious objectives,”
About hBits
Founded in 2018 by Shiv Parekh, hBits is a fractional ownership platform that combines real estate and technology with the mission of democratizing commercial real estate.
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