The Indian car marketplace Droom and the entertainment musician Badshah have partnered. As part of this collaboration, Badshah has invested in Droom.
According to a press statement from the company, Badshah is the ideal brand ambassador for Droom because of his huge following and social media reach. He completes Droom's idea of transforming the 21st-century car buying and selling process.
Expressing his excitement about the partnership, Badshah said, “I have been auto enthusiast for a long time and have been impressed on how Droom is solving automobile related trust, selection and pricing problem. Their unique approach resonates with me, and I am excited to be a part of this transformative journey.”
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The collaboration between Droom and Badshah challenges conventional marketing notions, and the two of them will establish new benchmarks for the sector to propel Droom's sales and market traction to previously unheard-of levels while also broadening its appeal to a wider range of consumers, the statement continued.
Speaking on the occasion, Sandeep Aggarwal, founder and chief executive officer of Droom said, “We are super excited to have Badshah as part of team Droom. Droom is changing how automobiles should be bought and sold and spreading that word via a powerful voice like Badshah will help us tremendously. Together we will reshape the future of automotive commerce.”
About Droom
Droom is an AI and data science-driven online platform revolutionizing the Indian automotive market through its suite of AI-driven marketplaces, products, and services. Droom has helped 1.5million+ customers buy, sell, finance, insure vehicles via Droom marketplace.
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