Trupeer Raises $3 Mn in Seed Round to Automate AI Video Creation for Business Workflows

AI-powered video startup Trupeer has raised $3 million in a seed funding round led by RTP Global.

The round also saw participation from Salesforce Ventures and a consortium of over 20 CIO and CTO angel investors from Fortune 500 companies.

The startup plans to use the funds to improve how teams make product videos, tutorials and walkthroughs.

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“Software should be easy to explain. But until now, making good product videos meant spending hours editing or thousands of dollars on production,” said Shivali Goyal, CEO and co-founder of Trupeer. “We built Trupeer so anyone can turn a simple recording into a polished video that's clear, searchable, and ready to scale, without needing any professional video skills.”

“Trupeer is reimagining content creation by turning what was once complex, costly, and manual into a fast, automated, and scalable process. From onboarding to support and training videos, they’re making high-quality product content accessible in minutes”, said Madhur Makkar, RTP Global. “We’ve been incredibly impressed by the positive feedback Trupeer has garnered from its users—they’re clearly building something that resonates with a passionate customer base. We’re excited to support Shivali and Pritish as they build a defining company in AI-powered content infrastructure.”

About Trupeer 

Co-founded in 2023 by Shivali Goyal and Pritish Gupta, Trupeer simplifies video creation by turning a single screen recording into a polished, professional video in seconds. Its AI removes filler words, adds clear voiceovers, subtitles, zooms, and a lifelike avatar for engaging delivery. It also creates step-by-step guides with screenshots and summaries to explain products clearly.

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The Bengaluru startup tailors videos for different audiences, languages, or tones and allows instant sharing via links or embeds. Trupeer plans to expand by creating videos from documents, personalizing content and integrating with tools like CRMs and learning platforms. 

It’s used by 10,000 teams worldwide in customer success, training, IT, sales and product roles.