SuperYou Raises $7 Mn From V3 Ventures, Rainmatter

SuperYou, a protein-focused direct-to-consumer brand co-founded by actor Ranveer Singh and entrepreneur Nikunj Biyani under Think9 Consumer, has raised ₹63 crore (around $7 million) in a Series B funding round led by V3 Ventures.

The round also saw participation from existing backers Rainmatter and Gruhas Collective Consumer Fund. 

The fresh funding will be used for research and development, expanding distribution, and building the team. It values the company at about ₹600–660 crore after the investment. 

Read also- Speciale Invest Launches Rs 1,400 Crore Growth Fund II for Deeptech Startups

SuperYou currently has an annual recurring revenue of around ₹150 crore and aims to reach ₹1,000 crore in yearly sales within the next five years, with an EBITDA margin of about 15%.

The funding comes a year after SuperYou raised capital from zerodha’s Nikhil and Nithin Kamath.

Launched in November 2024 under the venture studio Think9 Consumer, SuperYou was co-founded by actor Ranveer Singh and Nikunj Biyani, the nephew of Future Group founder Kishore Biyani.

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The D2C brand began by selling protein wafers and later expanded to include protein powders and protein chips.

SuperYou sells its products through its own website, ecommerce platforms like Amazon and flipkart, quick-commerce apps such as Zepto, Blinkit and Swiggy Instamart, and offline retail stores including Reliance Fresh, Wellness Forever and 7/11.

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