Mithila Foods raises Rs 1.5 Cr in seed round from AJVC

Mithila Foods, an FMCG company, has raised Rs 1.5 crore in a seed funding round from AJVC, an investment firm founded by Aviral Bhatnagar.

The company said in a press release that the maiden funding will be used to grow distribution, improve the supply chain, and launch new products inspired by Bihar’s culinary heritage.

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About Mithila Foods 

Founded in 2025 by Shubham Sunderka, Ankit Kumar and Anshu Kumar, Mithila Foods specializes in staples like sattu, roasted chana, makhana, and katarni chuda for customers in Bihar and urban areas.

In under five months, the company says it has grown quickly, achieving ₹3 crore in annualized revenue, launching over 20 products, and serving more than 25,000 customers across 4,000 pin codes.

The company says it started from a warehouse in Dumka and has now expanded nationwide, serving migrant communities and urban customers. Its products are available on Amazon, flipkart, and offline stores in tier I and II cities.
A Junior VC (AJVC) typically invests ₹1.5 crore for a 9% equity stake. The firm has backed nine pre-seed startups across AI, B2B, consumer brands, and consumer tech, including ventures in Assam and Jharkhand.

In March, Aviral Bhatnagar’s AJVC closed its first ₹100 crore fund to support pre-seed stage startups in India.

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