Homeware brand Ecosoul raises $20 million in Series B round

Sustainability-focused homeware brand Ecosoul has raised $20 million in its Series B equity and debt funding round from Accel and strategic investors Bajaj Financial Securities Limited.

The round also saw participation from StartupXseed Ventures, JSW Ventures, CK Birla Group and existing partner Singh Capital Partners. It also secured $3 million in venture debt from Alteria Capital and SIDBI in this round.

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The funds will be used to improve manufacturing at its three Indian facilities and expand its retail presence in major markets like the US, UK, Europe, GCC countries, and India.

“With over 12,000 retail touchpoints worldwide, including partnerships with Walmart, Costco, Waitrose and Ahold, we have proven that consumers globally are ready to embrace sustainable alternatives without compromising on quality or affordability,” said Arvind Ganesan, cofounder of Ecosoul Home.

“As consumers are moving away from plastic, and investors are increasingly seeing opportunities in companies like us, which are trying to solve this problem,” said Singh. “We have already found the product-market fit and investors are seeing the consumer sentiment driving demand.”

About EcoSoul 

Founded in 2020 by Rahul Singh and Arvind Ganesan, EcoSoul makes eco-friendly home products from sustainable materials like palm leaves, bamboo, sugarcane bagasse, and PLA. 

Its range includes bamboo chopping boards, biodegradable cups, and palm leaf plates.

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The company offers over 1,800 products across 50+ stores in more than seven countries, including India, the USA, Vietnam and China.

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