GoKwik raises $13 million funding led by RTP Global

GoKwik, Asia’s leading e-commerce enabler, has raised $13 million in a growth funding round led by existing investor RTP Global. 

Other investors, including Z47, Peak XV Partners and Think Investments, also participated in this round.

With the new funding, GoKwik will speed up its international expansion, especially in the UK and Europe. It plans to offer its WhatsApp Business solution to DTC brands, helping them tap into conversational commerce. The company will also hire locally in these markets and continue improving its current offerings.

Read also- B2B textile startup Fantail raises Rs 13.75 Cr in seed round

“It's an interesting time to build an eCommerce brand in the UK— with eCommerce’s share of total retail in the country set to hit 38% this year. With over 86% of UK adults using WhatsApp as their communication channel, the opportunities are endless to engage, convert, and retain them on the platform. But while usage is high, most brands haven’t unlocked WhatsApp’s true potential in their growth journey. That's what we are set out to solve for. With the funds, we’ll focus on helping more UK DTC brands become WhatsApp-native, embedding it across acquisition, retention, and support and beyond to enable them to build lasting connections with their shoppers." Said Abhishek Chandra, Chief Revenue Officer, GoKwik.

“It’s been a privilege to witness GoKwik’s journey from the early days to a successful European launch over the past six months. Chirag, Ankush, and Vivek have built an outstanding team with a clear sense of purpose and a deep understanding of what brands need to succeed in an AI-first world,” said Galina Chifina, Partner/CEO at RTP Global. “Their data-led approach and ability to anticipate market shifts have made them a vital partner for the D2C ecosystem. We’re excited to continue supporting GoKwik as they continue to build a foothold in Europe and redefine personalised, data-driven commerce.”

About GoKwik 

Founded in 2020 by Chirag Taneja, GoKwik helps online brands boost conversions, reduce returns, and engage better with customers. Its plug-and-play tools include KwikCheckout (with return-to-origin protection), KwikEngage (for WhatsApp commerce), KwikPass (one-click login) and Return Prime (returns management).

The company follows a performance-based model, earning revenue based on the transactions it enables or the value it creates—making it a results-focused partner for D2C and e-commerce brands. Its WhatsApp commerce tool, KwikEngage, is also gaining popularity in international markets, especially in the UK.

GoKwik has partnered with over 12,000 brands so far, enabling more than 130 million shoppers to make purchases using its products, with total transactions exceeding $3 billion in Gross Merchandise Value (GMV).

Startup Funding News: Your Gateway to Every Funding Update.

Advertisment

Latest Startup News: Stay updated with the latest startup news and trends. Your go-to source for startup ecosystem updates.

Startup Stories: Discover inspiring tales of startups overcoming challenges, and achieving success.