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Tryo, a new fashion shopping marketplace, has raised Rs 3 crore in a pre-seed funding round led by Zeropearl VC.
The new funds will be used to start operations in Bengaluru, speed up product and tech development and build stronger ties with top Indian fashion brands to change how people shop for clothes online.
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“The idea for Tryo emerged when we noticed that even tech-savvy users were avoiding fashion shopping online. There was a clear trust gap around how clothes would actually feel and look. With Zeropearl VC backing us at this early stage, we now have the momentum to bring our vision to life. We want to give users the convenience of online shopping without compromising on the confidence they get from trying things on. This funding allows us to build with speed, care, and complete focus on the user experience," Meet Saparia, Co-Founder of Tryo.
Bipin Shah, Founder and Managing Partner of Zeropearl VC, said, “We are excited to back Meet and the team at Tryo. It’s literally like creating a trial room at home, with zero upfront payment. Their deep understanding of fashion consumers and bold approach to convenience-led commerce stood out to us. This isn’t just about faster delivery, it’s about rethinking the entire decision-making process in fashion shopping. We believe Tryo is poised to reshape how India shops for apparel.”
About Tryo
Founded in January 2025 by Meet Saparia, Arjav Patni and Shiva Singh, Tryo is a “Try First, Pay Later” fashion platform that offers 60-minute and scheduled delivery. Users can order up to 10 items for free, try them at home, and pay only for what they keep. Any returns are picked up immediately by the same delivery partner.
Tryo brings the trial room to your doorstep with curated fashion from stylish Indian brands, aiming to make online shopping more convenient and confident.
The platform showcases collections from over 25 premium menswear and womenswear brands like Virgio, The Souled Store, The Bear House, Nishorama and Bewakoof, with both 60-minute and scheduled delivery options.
Tryo runs on a dark-store model and manages all logistics and quality checks in-house. Its delivery team is trained to handle doorstep trials and instantly inspect returned items, ensure a smooth experience from warehouse to wardrobe.
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