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7 Proven Tips to Boost Your Instagram Followers

By Viestories
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When used well, Instagram can play a key role in the success of both businesses and individuals. One of the prerequisites to achieve this is having numerous followers who are engaged. The question is, how do you get there? Consider these seven nuggets of wisdom. Who knows? Implementing them just may turn your Instagram experience around.

Understand Instagram’s Algorithm

Whenever you're using any kind of system, you will want to understand how it works. How else are you going to get the most out of it? The same applies to social media.

How the Algorithm Works

The Instagram algorithm is designed to consider information about each piece of content, as well as the users who may be interested in it. By understanding the interests and behavior that have been displayed, the system works to recommend relevant feed posts.

You can think of it as a form of ranking. For each user on the platform, some posts are going to be a better match for them than others.

Technically speaking, there isn't a single algorithm that governs this entire workflow. Instead, it is a collaborative effort among a variety of them, as well as their associated processes and classifiers.

Factors Affecting Your Visibility on Instagram

Quite a few things affect your visibility on the platform. While this is a non-exhaustive list, here are a couple of the most important ones to note:

  • Poster information - Instagram will use details about you, such as your post frequency, past interactions, and more, to determine how relevant you may be to a given user.
  • Interaction history - People who have historically interacted with your content are likely to see more of it.
  • Interest - There is a predictive algorithm that is designed to consider how much each user will care about your posts. It's all dependent on their historical engagement with similar content.
  • Post popularity - The more comments, shares, likes, and saves a post gets, the more likely it is to be seen as popular, which means it would get greater visibility.

Create High-quality Content

Never forget that content is king on Instagram. It's incredibly easy to post on the platform, meaning it takes no effort to mess things up.

If you want your post to be engaging, consider implementing effects and transitions. Timed text also works well to emphasize your key points. You may also want to think about bringing your clips to life with some audio.

Captions are another important piece of the puzzle. They should capture whatever the post is about. Make sure the tone is personal and consistent. Additionally, the text should be direct, short, and contain the most important information.

Optimize Your Instagram Bio

Never underestimate what a well-done Instagram bio can do for your growth. Here are some recommendations that can help you to take those 150 characters to the next level:

  • Don't overdo the emojis.
  • Update your bio regularly.
  • Use up those highlights.
  • Relevant keywords should be present.
  • Keep things as short and sweet as possible.
  • Ensure that the intended personality or brand image is conveyed.
  • There should be a call to action.
  • Some contact info would be nice.

Use Relevant Hashtags

Hashtags provide a great way to help potentially interested users find your content easily. Before you start to use them, keep in mind that they fall under five broad categories:

  • Location-based
  • Community-focused
  • Industry
  • Descriptive
  • Branded

Take the time to conduct a bit of research on the Instagram Explore page. Doing so will help you to get some inspiration from seeing what some of the top hashtags are.

Bear in mind too that you can see the number of posts that have used a given one. If it's a part of millions of other pieces of content, your post will probably be drowned out in all that volume. Shoot for hashtags included in anywhere between 10,000 and 200,000 posts.

Experiment with Different Kinds of Instagram Posts

Remember that Instagram allows you to post different kinds of content. There are standard photos, stories, highlights, and more. You don't need to choose one type to stick with. In fact, that's the opposite of what you should be doing as you try to discover what works.

Instead, embrace variety, which will allow you to see what kind of response you're getting from your intended audience. Sometimes your strategy may end up being a combination of multiple content styles.

Upload Consistently

No one is telling you to get sucked into an obsession with posting tons of different pieces of content every day. However, you do want to give your audience something to look forward to, meaning having a schedule is not a bad idea. You don't need to share it with the public, but you can use it to guide your routine.

For new accounts, a few stories and feed posts weekly should work. As your number of followers increases, so should your posting cadence. This adjustment allows you to keep your community interested. Nevertheless, remember that quality content is more important than getting caught up in the numbers.

Instagram Growth Services Can Help You Get There Quicker

This is a great note to end on, as it fits right in with all the other advice you have been given so far.

Growing on Instagram is not always a straightforward task. After all, there is a lot of competition on the platform for the same set of users.

Boosting your visibility means capitalizing on every possible tool in your arsenal. One of these may be the use of Instagram follower services from Rushmax.

Doing so is recommended because of the high-quality followers that you can get assistance with. Additionally, such growth services can slot right into a strategy that requires your community expansion to be as quick as possible.

The idea here is to combine the capabilities offered with all the other advice you have been given above for the best results. So long as you keep all this in mind as you devise your Instagram strategy, you should see your number of followers increasing steadily.