Zoho, the Chennai-headquartered global technology company, launched Vikra, a seller app on the Open Network for Digital Commerce (ONDC) network and Zoho IoT, a user-friendly and scalable low-code platform enabling businesses to build and deploy custom IoT (Internet of Things) solutions.
The company also said that it saw a customer growth of 31% in 2023 in India. The announcements were made on the sidelines of Zoholics India, the company’s annual user conference.
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“We remain steadfast in our product R&D efforts, with a focus on effectively enhancing our platform through innovating and launching new products like Vikra and Zoho IoT while also integrating AI capabilities across the tech stack. We have steadily advanced on our contextual intelligence vision, applying AI technology to enhance customer experience and offer deeper insights. This commitment to continuous improvement is helping us become a preferred partner for large enterprises and government institutions across India. As businesses increasingly seek value from their software solutions and larger organisations aim to reduce bloat, we’re seeing significant growth in India, which has now become our second-largest market said,” Sridhar Vembu, CEO and Co-founder, Zoho Corp.
Vikra: A seller application on the ONDC network
Vikra is designed to function as the crucial bridge connecting businesses to the vast expanse of India’s market through the ONDC network. This initiative not only aligns with Zoho’s tradition of empowering businesses but also enhances their reach, making market accessibility frictionless. Businesses using the app can get onboarded to the ONDC network easily, set up stores, create product catalogues, and start selling quickly through popular buyer apps like Paytm, Ola, and Snapdeal.
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T Koshy, MD & CEO of ONDC, said, “Vikra represents the kind of innovation that supports ONDC’s mission to make e-commerce accessible to all. By integrating such advanced solutions from Zoho, we are not just simplifying technology for businesses, we are also opening doors to a vast, inclusive digital economy. This is a step forward in democratizing e-commerce in India, where even the smallest businesses can now thrive in the digital marketplace harnessing the power of Technology.”
Zoho IoT: A customisable low-code IoT platform with pre-built vertical solutions
Zoho IoT seamlessly collects and manages IoT device data in real time, offering businesses insights and streamlined operational analysis. Its intuitive features empower organisations to automate processes and make data-driven decisions effortlessly, without the need for extensive technical expertise. The platform’s AI capabilities transform data into actionable insights, predict system outages, identify anomalies or forecast trends, optimize operations, and enhance customer experiences.
Zoho’s growth in India
Zoho’s growth has been led by demand for unified, scalable, and flexible technology solutions that are easy to implement. The top products driving revenue growth in India are Zoho One, Zoho CRM, Zoho Books, and Zoho People. While in terms of customer growth, Zoho Books and Zoho Workplace are the fastest growing products. The sectors leading the growth are IT hardware and related services, financial services, manufacturing, retail, and non-IT professional services.
Furthermore, Zoho is enhancing its AI capabilities by building and deploying multiple language models—narrow, small, medium, and large—for specific use cases within various products. Zoho’s approach towards AI is to help enterprises gather actionable insights to make decisions by adding the critical element—business context. The company also has a strong privacy focus, ensuring that the AI models are not trained on consumer data.
About Zoho
With 55+ apps in nearly every major business category, Zoho Corporation is one of the world’s most prolific technology companies. Headquartered in Chennai, India, Zoho is privately held and profitable with more than 15,000 employees.
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