Home Insight Expert Corner List of World’s Most Valuable Brands 2024

List of World’s Most Valuable Brands 2024

World's Most Valuable Brands
World's Most Valuable Brands
World's Most Valuable Brands
World’s Most Valuable Brands

There are many global brands. We have classified them by industry to help you understand which industries have the most brands and which brands are the most valuable.

Some top companies like google, apple, microsoft, Samsung, McDonald’s, Coca-Cola, Nestlé, Nike, Adidas, Walmart, Visa, Netflix, Disney Airbnb and many more global brands are in our list.

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Most valuable brands worldwide 2024

Let’s explore brands in each category that are making a significant impact on the global stage.

Electronics Brands

Electronics Brands

Apple (Consumer Electronics)

Apple Inc. is an American-based multinational technology company, it transformed the technology sector through its innovative development in computer software, personal computers, mobile tablets, smartphones, and computer peripherals. Founded by Steve Jobs and Steve Wozniak in 1976, Apple is one of the most well-known brands globally, It created the first successful personal computer and was the first to make the graphical user interface (GUI) widely used.

Samsung (Consumer Electronics, Semiconductors)

Samsung is a South Korean company and one of the world’s biggest makers of electronic devices. They specialise in a wide range of products like appliances, digital media devices, semiconductors, memory chips, and integrated systems. Samsung is famous worldwide for its technology and contributes about a fifth of South Korea’s total exports.

Here is the list of Indian Mobile Companies Name.

Software Brands

Google (Internet Services, Software)

– Google is an American search engine company, started in 1998 by Sergey Brin and Larry Page. Since 2015, it has been part of a larger company called Alphabet, Inc. It holds more than 70% of online searches worldwide, making it a big part of most people’s Internet use. It is one of the world’s most famous brands, with Its headquarters in Mountain View, California. Google started as an online search company, but it provides more than 50 Internet services and products, including e-mail, online document creation, and software for mobile phones and tablets.

Microsoft (Software, Hardware)

Microsoft Corporation is an American technology company that has been an important player in the computer industry since it started in 1975. It is based in Redmond, Washington, Microsoft became very popular with MS-DOS and Windows in the 1980s and ’90s. This success led to a lot of different products like personal computing and entertainment, business cloud computing, and artificial intelligence.

Automobiles Brands

Automobiles Brands

Toyota (Automobiles)

Toyota Motor Corporation, the Japanese parent company of the Toyota Group became the world’s biggest automobile car brand. It oversees around 1,000 subsidiary companies and partners which makes automobiles, automobile parts, and commercial and industrial vehicles. Its Headquarters is situated in Toyota City.

BMW (Automobiles, Motorcycles)

BMw is a German based automaker known for high quality sports sedans and motorcycles, and it’s one of the most famous brands  globally. The company’s Headquarters are located in Munich. In 1916, BMW startete als Bayerische Flugzeugwerke, specialising in aircraft engines. It adopted the name Bayerische Motoren Werke in July 1917 and started making motorcycles in the 1920s. In 1928, they entered into the automobile business. Their R32 motorcycle made a world speed record which stood until 1937.

Tesla (Electric Vehicles, Energy Storage)

Tesla, Inc.,is an American company which manufactures electric automobiles, solar panels, and batteries for automotive and home power storage. Founded in 2003 by American entrepreneurs Martin Eberhard and Marc Tarpenning and was named after Serbian American inventor Nikola Tesla. In a very short period of time it became one of the well-known car brands in the world.

Mercedes-Benz (Luxury Automobiles)

Mercedes-Benz also known as Mercedes or Benz, is a German company which makes luxury and commercial vehicles. It was started in 1926 and is based in Stuttgart, Baden-Württemberg, Germany.  It is known as part of the Mercedes-Benz group since 2019. In 2018, it was one of the biggest luxurious brands in the world.

Apparel Brands

Nike (Sportswear, Footwear)

Nike, Inc., is one of the largest and one of the well-known global sports in the world. Its extensive lineup includes the long-running Air Jordan, Air Force 1, and other “Air” models. Since it’s acquisition in 2003, Converse shoes and apparel, including those with the iconic Chuck Taylor All Stars logo, have also been a part of Nike.

Adidas (Sportswear, Footwear)

Adidas  is a leading German manufacturer of athletic shoes and apparel, recognised by its three-stripe trademark. The company is known for  high-profile endorsement deals with sports stars like NBA star Derrick Rose and Lionel Messi, who signed a lifetime deal with Adidas in 2017. Adidas has experienced both success and controversy with its Yeezy brand.

Zara (Apparel, Accessories)

Zara is one of the world’s most successful fashion retail brands, known for pioneering the “fast fashion” concept since its was founded in 1975 in Spain, Zara aims to inspire a  passion for fashion among a wide-range of consumers across different consumers, spread across different cultures and age groups.

H&M (Apparel, Accessories)

Hennes & Mauritz AB is a Swedish multinational clothing-retail company known for its fast-fashion clothing for men, women, teenagers and children. H&M and its associated companies operate in 62 countries with over 4,500 stores and as of 2015 employed around 132,000 people. It is the second-largest global clothing retailer, just behind Spain-based Inditex (parent company of Zara). The company has a significant on-line presence, with on-line shopping available in 33 countries.

Explore the top fashion startups in India.

Retail Brands

Amazon (E-commerce, Cloud Computing)

Washington–based Amazon.com is a big e-commerce and cloud computing company. It was started by Jeff Bezos’s garage, in his initial days they sell books on the early internet. While Amazon is well known for its online retail, most of its  cloud computing division, Amazon Web Services (AWS). The company is also making strides in generative artificial intelligence (GenAI) with its Bedrock platform. In media, Amazon is completing in the “streaming wars,” with its Prime Video entertainment  original content and sports.

Walmart (Retail Chain)

Walmart, Inc. (WMT) is one of the famous discount store operators and one of the biggest companies in the global retail industry, situated  in Bentonville, Arkansas.Walmart’s business strategy is inspired by the old 19th century. However, it combines this with very efficient operations, modern technology, and a strong  competitive drive of Gilded Age capitalism.

Alibaba (E-commerce, Technology)

Founded in 1999 by Jack Ma, Alibaba Group is the parent company of Alibaba.com. It is one of the popular companies, like AliExpress, Alipay, Alibaba Cloud, Taobao, Tmall. With these businesses and more, Alibaba Group is one of the world’s largest e-commerce companies. 

IKEA (Furniture Retail)

IKEA was started in Sweden in 1943 by 17-year-old Ingvar Kamprad. It has 422 stores in over 50 markets, with most of them in Europe.  Germany and the U.S. both are top marketers. Last year, they added 19 stores, including its first one in India, Hyderabad.

Pfizer (Pharmaceuticals)

Pfizer Inc. is a leading global pharmaceutical and biomedical company, specialising in the research-based pharmaceutical and biomedical companies. It is known for developing, manufacturing, and marketing medications and vaccines for both humans and animals. Some of it’s most well-known products include the antidepressant Zoloft, the erectile dysfunction medication; vigra, the antidepressant and anxiolytic Xanax and over the-counter items like ChapStick and the hemorrhoid treatment Preparation H. The company is headquartered in New York City.

Johnson & Johnson (Pharmaceuticals, Medical Devices)

Johnson & Johnson (J&J) is an American multinational corporation specialised in pharmaceuticals, biotechnology, and medical technologies. headquartered in New Brunswick, New Jersey, Johnson & Johnson employs around 130,000 people worldwide. The company is currently led by its chairman and chief executive officer, Joaquin Duato.

Novartis (Pharmaceuticals)

Novartis AG, is a Swiss company and one of the world’s largest pharmaceutical manufacturers. It was established  in 1997 through the merger of two major Swiss drug companies, Ciba-Geigy AG and Sandoz AG. Its headquarters is situated in Basel.

Roche (Pharmaceuticals, Diagnostics)

Roche is a leading global pharmaceutical company known for its wide range of products and medications, with a particular focus on oncology. In 2023, Herceptin (trastuzumab), a drug used to treat certain types of breast cancer.

Food & Beverage Brands

Coca-Cola (Soft Drinks)

American-based Coca-Cola Company was founded in 1892. It primarily manufacturers and sale syrup and concentrate for Coca-Cola, a sweetened carbonated beverage that has become cultural icon in the United States and a global symbol of American tastes.

The company also produces and sells a variety of other soft drinks and citrus beverages. With more than 500 brands available in over 200 countries, it is the largest beverage manufacturer and distributor brand, it is one of the biggest corporations in the United States, and one of the most successful brands in marketing history.

McDonald’s (Fast Food)

McDonald’s Corporation is one of the world’s largest and most recognized fast-food chains. It is known for its hamburgers, french fries, and popular sandwiches like Big Mac, Quarter Pounder, and Egg McMuffin. It also offers a Happy Meal for kids.This Chicago-based brand is one of the most successful brands ever. It’s began as a small drive-in restaurant in the  1940s and has since gone through many changes, including big innovations, milestones, and some controversy.

Starbucks (Coffeehouse Chain)

Starbucks is an American-based company known for running the largest coffeehouse chain in the world and being one of the most recognizable brands. It has over 35,000 stores in 80 countries. Thought Starbucks wasn’t the first major coffeehouse chain in the U.S., it was the first to make café culture popular and widely available. Since it’s establishment Starbucks promoted coffee as more than just a drink. By changing how people’s saw coffee and coffeehouses, Starbucks grew rapidly  and became a leading name in the coffeehouse industry.

Nestlé (Food, Beverages)

Nestlé SA, is a multinational food manufacturer based in Vevey, Switzerland.  It has operates factories in over 80 countries. They make a wide range of products like  milk, baby foods, chocolate products, candies, instant coffees and teas, soups, seasonings and condiments, frozen foods, ice cream, and bottled water. They also produces some pharmaceuticals.

Explore the Biggest Restaurant Chains in India.

Explore the list of Top Chips Brands in India.

Finance Brands

Finance Brands

JPMorgan Chase (Banking, Financial Services)

J.P. Morgan, part of JPMorgan Chase, focuses on asset management, investment banking and private banking. Chase Manhattan Bank bought J.P. Morgan in 2000 to form the parent company. Although it came out of the  financial crisis strong, it has faced government inquiries about its  mortgage business and its manipulation of foreign-currency and currency rates manipulation. Still, J.P. Morgan is the world’s biggest investment bank by revenue. In 2019, it  promoted a record number of women to managing director distinction. The CEO, Jamie Dimon, turned down an offer to be Treasury Secretary under Donald Trump. 

Visa

Visa is one of the largest global card networks by transaction value, it is widely used worldwide. Visa promotes  itself as ‘the best way to pay and be paid for everyone.’

Mastercard (Payment Technology)

Mastercard Incorporated is a global  payment card company founded  in 1966. It operates in over 210 countries and territories, with its  credit cards and debit cards accepted by more than 37 million businesses worldwide. It is situated in  Purchase, New York, and has more than 33,400 employees

Goldman Sachs (Investment Banking, Financial Services)

Goldman Sachs offer’s various investment banking, securities, and investment management services to a diverse group of clients, including corporations, financial institutions, governments, and individuals. It is known as the most prestigious name in investment banking, Goldman Sachs is situated in New York, and has offices in cities like London, Frankfurt, Tokyo, and Hong Kong.

Explore the Fintech Startups in India.

Media Brands

Media Brands

Disney (Entertainment, Media)

The Walt Disney Corporation, often called Disney, is a big American media and entertainment company based in Burbank, California. It was founded in 1923 by Walt Disney and his brother Roy O. Disney as Disney Brothers Cartoon Studio. Today, Disney is one of the largest media companies in the world, with TV networks, theme parks, film studios, and consumer products.

Netflix (Streaming Media)

Netflix, Inc. is a media company based in Los Gatos, California, started in 1997 by  Reed Hastings and Marc Randolph. Netflix has always been innovative, changing  the way people rented videos, then moving to streaming video, and now competing with cable companies, content creators, and broadcasters.

Warner Bros. (Entertainment)

Warner Brothers, is an American entertainment company founded in 1923, known mainly for its film studio. In 1990 it became part of Time Warner Inc. The company headquarters is situated in Burbank, California.

Hilton (Hotel Chain)

Hilton Hotels & Resorts(formerly Hilton Hotels) is a global chain of full-service hotels and resorts. It is the main brand of the American hospitality company Hilton. It was founded by Conrad Hilton. As of December 30, 2019, there were 584 Hilton Hotels & Resorts properties with 216,379 rooms in 94 countries and territories on  six continents.

Explore the top media startups in India.

Hospitality Brands

Hospitality Brands

Marriott International (Hotel Chain) – Marriott International, based in  Bethesda, Maryland, is famous for brands like  JW Marriott, Ritz-Carlton, Autograph Collection, and Renaissance Hotels. However, it is time for Marriott to become  a major name in hospitality in the US and worldwide.

Airbnb (Online Hospitality Marketplace)

Airbnb  is basically an online marketplace where people can find places by connecting with homeowners. Some hosts also offer activities and experience.

Airbnb  doesn’t own any properties. It just provides a platform for people to  rent their spare rooms and properties to guests.

Booking Holdings (Online Travel Agency)

Booking Holdings is the world’s top provider of online travel services. It works  in more than 220 countries through six main brands: Booking.com, Priceline, Agoda, Rentalcars.com, KAYAK and OpenTable. The company operates in more  than 40 languages across Europe, North America, South America, the Asia-Pacific region, the Middle East and Africa. It’s aim is to make bookings easier for everyone to travel and explore the world.

AT&T (Telecommunications, Media)

AT&T Inc. is an American telecommunications company based in Dallas, Texas. It is the world’s third-largest telecom company by revenue and the second-largest wireless carrier in the US, after Verizon and ahead of T-Mobile. In 2023, AT&T was 13th on the Fortune 500 list of the biggest U.S. companies, with revenues of $122.4 billion.

Telecommunications Brands

Verizon Communications (Telecommunications)

Verizon Communications Inc. provides internet and phone services to people, businesses, government, and other companies. As of September 2014, Verizon Wireless is the  largest wireless network provider in the U.S.  Verizon Telecom, which offer communications and entertainment services over a fibre-optic network. The company is based in NEW York and has over 180,000 employees worldwide.

Vodafone (Telecommunications)

Vodafone is a telecommunications company based in the United Kingdom with operation in Europe and the United States. It started as part of Racal, a British radar and electronics company founded in 1950. Racal created the Vodafone subsidiary in 1983. In the early 1990s’ Vodafone was buying other companies and forming network partnership worldwide 

T-Mobile (Telecommunications)

T-Mobile US is a major US wireless provider known for its advanced 4G LTE and transformative nationwide 5G network offering reliable connectivity. It is controlled by Germany’s Deutsche Telekom. It is known for providing great value High quality services territory with more than 109 million mobile customers.

Beauty Care Brands

L’Oréal

  • Country: France
  • Overview: L’Oréal is one of the largest and most influential beauty companies globally, with a vast portfolio that includes brands like Lancôme, Maybelline, and Kiehl’s. They are known for their innovation in cosmetics, skincare, and haircare.

Estée Lauder

  • Country: USA
  • Overview: Estée Lauder is a prominent American beauty company, recognized for luxury skincare, makeup, and fragrance brands. Their portfolio includes Clinique, MAC, Bobbi Brown, and La Mer.

Unilever

  • Country: UK/Netherlands
  • Overview: Unilever is a major player in the beauty and personal care industry, owning popular brands such as Dove, Vaseline, Pond’s, and TRESemmé. Their products are widely distributed across the globe.

Procter & Gamble (P&G)

  • Country: USA
  • Overview: P&G is another American giant in the beauty care sector, with brands like Olay, Pantene, Head & Shoulders, and SK-II under its umbrella. They are known for their scientific approach to beauty.

Shiseido

  • Country: Japan
  • Overview: Shiseido is a leading Japanese cosmetics brand, famous for its high-quality skincare, makeup, and fragrance products. It also owns other brands like NARS and BareMinerals.

Coty Inc.

  • Country: USA
  • Overview: Coty is a major global beauty company that manages a variety of brands, including CoverGirl, Rimmel, and the luxury brands Gucci Beauty and Burberry Beauty. They are known for their diverse product range.

LVMH (Moët Hennessy Louis Vuitton)

  • Country: France
  • Overview: LVMH is a luxury goods conglomerate with a strong presence in the beauty industry. Their beauty brands include Dior, Givenchy, and Fenty Beauty.

Beiersdorf

  • Country: Germany
  • Overview: Beiersdorf is best known for its skincare products, particularly under the NIVEA brand. They also own Eucerin and La Prairie, focusing on both mass-market and premium skincare.

Amorepacific

  • Country: South Korea
  • Overview: Amorepacific is a leading beauty company in South Korea, with popular brands such as Laneige, Innisfree, and Sulwhasoo. They are known for their innovative skincare products and contributions to the global K-beauty trend.

Johnson & Johnson

  • Country: USA
  • Overview: Johnson & Johnson has a strong foothold in the beauty and personal care market, particularly in skincare with brands like Neutrogena and Aveeno.

Explore the Best Skin Care Brand in India 2024.

FAQs – World’s Most Valuable Brands

Which companies consistently rank as the world’s most valuable brands?

Brands like Apple, Amazon, Google, Microsoft, and Coca-Cola consistently rank among the most valuable due to their strong global presence, innovative products, and large customer bases.

Why is Apple often ranked as the most valuable brand?

Apple is often ranked as the most valuable brand due to its innovative products, strong customer loyalty, premium pricing, and a consistent ability to generate substantial revenue and profit from its ecosystem of devices, software, and services.

What are the challenges in maintaining high brand value?

Challenges include maintaining innovation, adapting to market changes, managing competition, handling brand reputation issues, and staying relevant to consumers’ evolving preferences.

Viestories

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