Customers who use Tata Play Binge now have access to 100 games on the platform because of a brand-new vertical that the company developed in partnership with Gamezop.
The Tata Play Binge app will soon provide users the opportunity to play games including Boulder Blast, Bowling Stars, Bottle Shoot, Tower Twist, Bubble Wipeout, Carrom Hero, Ludo With Friends, Colour Chase, and City Cricket. The games will be supported by the Tata Play Binge app, so no additional installation is required.
A collaboration between the OTT aggregation platform and Gamezop was launched, giving customers access to 100 games there. These games are available on the platform for Tata Play Binge users to play, both ad-free and ad-supported.
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Tata Play Binge presently houses 17 over-the-top (OTT) apps, according to Pallavi Puri, chief commercial and content officer at Tata Play, and will soon add another element as a result of a partnership with Gamezop.
The organizations will continue to collaborate closely and look for ways to make gaming more enjoyable for the consumers, as well as regularly adding new games to the catalogue.
Ankit Saxena, Gamezop's chief revenue officer, said Gamezop will be available nationwide. The company has always offered casual games.
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About Tata Play Binge
Tata Play Binge (formerly Tata Sky Binge) brings an extensive range of popular movies, web series, Originals, TV shows, live sports and more from 14+ OTT apps, all in one app.
About Gamezop
Gamezop is a multi-game platform that apps can integrate to add a gaming section for their users. Gamezop also operates Quizzop, a quizzing platform that apps can add as a trivia section. Games and quizzes increase user engagement significantly within any product, besides opening a new stream of revenue. Gamezop and Quizzop take 30 minutes to integrate and can be used for free.