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Accenture

Accenture Acquires Digital Marketing Platform Jixie

By Viestories

Accenture has agreed to acquire the business of media and marketing technology company, Jixie. Jixie’s intelligent digital marketing platform and team will be integrated into Accenture to strengthen its marketing transformation capabilities and resources through Accenture Song—the firm’s tech-powered creative group—helping Indonesian clients deliver more personalized experiences to enhance customer engagement for sustainable business growth.