Propagate India Elevates Parikshit Bhattacharya to Chief Creative Officer

Propagate India, the full-service digital agency of Publicis Groupe India, has promoted Parikshit Bhattaccharya to Chief Creative Officer (CCO) while he continues as CCO of BBH India. He will keep reporting to Paritosh Srivastava, CEO of Saatchi & Saatchi India, BBH India, and Propagate India.

In his new role, Bhattaccharya will guide Propagate’s creative direction, strengthen its digital expertise and build a culture that enhances the quality and impact of work across all brands and platforms.

Read Also- Climate Tech Startup Aurassure Raises Rs 25 Cr in Pre-Series A Round

With more than 20 years of experience at top creative agencies, Bhattaccharya is recognized for a creative approach that combines clear strategy, platform-focused thinking, and strong attention to craft. His work on Garnier’s ‘Bassi vs Garnier Men Facewash’ won a Cannes Lions award earlier this year, and he has also earned Grand Prix awards at Cannes Lions, Dubai Lynx, and Spikes Asia.

Paritosh Srivastava, CEO, Saatchi & Saatchi India, BBH India and Propagate India, said, “Propagate is entering an accelerated phase of growth, and Parikshit’s expanded role strengthens our creative leadership at a time when the market calls for transformative digital thinking. His strategic clarity, creative audacity and digital acumen will be key as we scale our ambitions and deliver business impact through compelling digital experiences and narratives.”

Parikshit Bhattaccharya, Chief Creative Officer, BBH India and Propagate India, added, “I’m deeply grateful for the opportunity to shape Propagate’s creative vision in India. I look forward to collaborating with this exceptional team to help brands build meaningful cultural capital.”

Want to go deeper into the world of startups and entrepreneurship? Check out these categories on VIESTORIES:

Advertisment

Latest Business and Startup News: Discover Funding Trends and Stories Shaping Indian Startups.

Startup Funding News: Your Gateway to Every Funding Update.

Latest Startup News: Stay updated with the latest startup news and trends. Your go-to source for startup ecosystem updates.

Startup Stories: Discover inspiring tales of startups overcoming challenges, and achieving success.