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Maybelline New York, a leading makeup brand, has appointed bollywood actress Kiara Advani as its new brand ambassador in india.
As Maybelline New York’s ambassador, Kiara Advani represents confident, authentic beauty that aligns with the brand’s values. Her global appeal and relatable presence make her the perfect choice to champion the brand’s vision of self-expression through makeup.
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"Makeup for me, is a form of self-expression. It shifts with my mood, my mindset and how I choose to show up. Becoming the face of Maybelline New York feels especially meaningful, as the brand stands to support people all over the world in their quest for self-exploration through the power of makeup," said Kiara Advani. "This partnership feels instinctive and I'm excited to be part of a brand that encourages everyone to express themselves authentically and on their own terms."
Commenting on the launch, Maya El Aramouni, General Manager, Maybelline New York India, said, "As we welcome Kiara to the Maybelline New York family, we look forward to working together to create beauty that feels intuitive, inclusive and aligned with the way our consumers see themselves today. This is an important moment for the brand in India, where Kiara represents the confident, expressive and ever-curious Maybelline consumer."
Born in New York, Maybelline New York reflects the city’s bold, diverse, and fast-paced culture. Known for modern, innovative and accessible beauty, the brand empowers people worldwide to express their individuality through high-performance, trend-forward makeup.
Marking its new partnership with Kiara Advani, Maybelline launched the Serum Lipstick in the bold matte shade 'Wildcard'. Designed for both color and care, the lipstick combines serum level hydration with Hyaluronic Acid and nourishing oils for 8hour plumping moisture. Available in 13 shades across Satin and Matte finishes, the collection complements all indian skin tones.
About Maybelline New York
Maybelline is the world’s number one cosmetic brand, available in over 120 countries. The brand blends advanced formulas with on-trend expertise and NYC energy to offer innovative, accessible, and effortless cosmetics.
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