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Skechers, known for its comfort technology, has signed Indian cricketer Jasprit Bumrah. The Mumbai Indians and India team bowler will wear Skechers cricket shoes and feature in the brand’s marketing campaigns for performance and lifestyle collections.
Bumrah joins Skechers’ team of cricketers, including Ishan Kishan and Yastika Bhatia, who have been wearing the brand’s footwear for the past year.
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“I joined the Skechers family as they are known for blending comfort with cutting-edge innovation,” said Jasprit Bumrah. “Their wide range of offerings make it a perfect fit for athletes who value performance without compromising on style, especially for bowlers like me. I’m proud to represent a brand that resonates with my approach to both cricket and life.”
Rahul Vira, CEO of Skechers South Asia, said, “Jasprit Bumrah’s relentless pursuit of excellence perfectly aligns with Skechers' commitment to innovation and performance. Having him as part of the Skechers family adds to our stellar roster of ambassadors, including Yastika Bhatia and Ishan Kishan. The Skechers Team of athletes illustrate how the signature Comfort That Performs of Skechers Cricket footwear can help anyone’s game no matter what level you play. We’re excited to further elevate our journey in cricket and continue shaping the future of sports culture in India.”
About Skechers
Skechers offers cricket shoes in both full-spike and half-spike options. The Skechers Cricket Elite has 11 metal spikes for traction and stability, while the Skechers Cricket Blade has 7 metal spikes for a balance of grip and agility.
The brand also sponsors top athletes, including football legend Sunil Chhetri, footballers Baris Alper Yilmaz, Harry Kane, Mohammed Kudus, and Isco Alarcón, basketball stars Julius Randle, Joel Embiid, Terance Mann, Norman Powell, and Rickea Jackson, golfers Brooke Henderson and Matt Fitzpatrick, pickleball players Tyson McGuffin and Catherine Parenteau, and Major League Baseball players Clayton Kershaw and Aaron Nola.
Skechers is also the official kit sponsor of the Mumbai Indians in the IPL.
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