[Funding alert] SaaS startup Increff raises $12 mn from TVS Capital Funds, others

SaaS startup Increff has raised $12 million in its Series B funding round, led by TVS Capital Funds, Premji Invest, Binny Bansal’s 021 Capital & 6 existing angels also participated in this round.

Increff will use the capital to set up offices and strengthen its teams in the United States and Europe, and to expand its product offering and services.

founded by Rajul Jain, Anshuman Agarwal and Romil Jain in 2016, Increff is a business partner to Fashion and Lifestyle brands and retailers to deliver significant and sustainable increase in sales and inventory efficiency.

“We have been growing between 83 to116 percent YoY for the last four years. We are a capital-efficient company, and have every internal process in place to run a very large company. We are solving retailing challenges for global brands like Puma, Adidas, Bata, Levi’s, Pepe, Celio, Gap, Benetton, Tommy Hilfiger, Mango, CK, Louis Philippe, Van Heusen, etc. Now our focus will be on growing fast, taking our technology product as well as our warehousing services to the US and Europe in a big way, and adding visionary products.” Rajul Jain, CEO and Co-founder, Inceff, said.

In fashion supply chain, their solution enables Merchandise Demand Planning, OTB Management, Distribution (First Time Allocation, Replenishment and Inter-Store Transfer) and Business Intelligence.

“With the growth in e-commerce and disruptions in global supply chains, next-gen entrepreneurial ventures like Increff have demonstrated exceptional skill and grit in turning the tide in favour of brands with the use of the right technology solutions complemented with services,” Gaurav Sekhri, principal, TVS Capital Funds, said.

“They have built a strong team that has shown tremendous performance by growing product revenue 20X since then and expanded to markets outside of India with their visionary world-class products,” Sailesh Tulshan, Founder – 021 Capital, talking about the, over three years journey with Increff.