MyFitness Named Actor Hrithik Roshan as its First Brand Ambassador

MyFitness, a leading brand in the peanut butter category known for being the first-of-its-kind and experiencing rapid growth, has selected Hrithik Roshan, an actor and fitness icon, as its inaugural brand ambassador after being acquired by Mensa Brands.

According to the company, Hrithik's status as a fitness role model for the younger generation is a perfect match for MyFitness' objective of promoting a healthier way of life for everyone, as per reported by BW Disrupt.

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Ananth Narayanan, CEO and Founder of Mensa Brands commenting on the partnership, said, "We are excited to welcome Hrithik Roshan as our brand ambassador. Our shared dedication to the health and fitness community makes this collaboration even more meaningful."

Speaking on his association with MyFitness, Hrithik Roshan said, "My association with MyFitness Peanut Butter is more of a subscription to the brand values and its products - a rare combination of healthy and tasty. I admire their passion for creating healthier options when fitness enthusiasts want to indulge. I'm in complete alignment with their vision and look forward to being a part of their growth."

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About MyFitness

MyFitness is regarded as India's top-rated peanut butter brand and boasts a comprehensive product range that caters to nutritional needs. The brand is a subsidiary of Tanvi Fitness Private Limited, which is affiliated with Super Nutri Foods, a premium export enterprise specializing in peanut-based products for overseas markets.

MyFitness is dedicated to fulfilling the flavor and fitness requirements of India's populace, while Super Nutri Foods caters exclusively to export markets. The brand's primary goal is to provide households with access to delectable and nutritious food products of exceptional quality at reasonable prices. It was established in 2019 by Mohammad Patel and Rahil Virani.

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