[Funding alert] MS Dhoni Backs e-bike Startup EMotorad

Mahendra Singh Dhoni, an Indian cricket player, has made an undisclosed investment in the maker of electric cycles, EMotorad.

His strategic involvement will include a new position as EMotorad's brand endorser in addition to equity participation in the company.

They are growing internationally, making investments in state-of-the-art technology, cultivating strategic alliances, and providing outstanding quality and value to customers all over the world, as reported by BW Disrupt.

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Kunal Gupta, Co-founder and CEO of EMotorad commented, "It requires a great degree of level-headedness with humility to be MS Dhoni. He is nothing short of India’s national icon who embodies leadership, teamwork, adaptability, and maintaining calmness under pressure - be it on pitch or off. He’s Thala for a reason! He perfectly embodies the core values of EMotorad: someone with passion, authenticity, and most importantly the love for bikes, cars, and now our e-cycles. We started EMotorad with a simple mission: to optimise the world of mobility and create fun moments for people and the planet - and who better than MS Dhoni to represent this.”

Dhoni expressed his excitement about the partnership by saying, “The future is in our hands. We are in an era where innovation plays a huge role in shaping sustainable solutions, and I’m a fan of new-age companies that build these. EMotorad stands at the forefront of shaping the future of mobility, and I am thrilled to be a part of this journey!”

About EMotorad

Aditya Oza, Sumedh Battewar, Kunal Gupta, and Rajib Gangopadhyay founded EMotorad in 2020 to revolutionise mobility for individuals. It seeks to reduce the worldwide e-cycle market share and bridge the transportation gap.

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