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HomeInsightNews & UpdateMankind Pharma Joins ONDC Network to Further Strengthen its Market Reach

Mankind Pharma Joins ONDC Network to Further Strengthen its Market Reach

The Consumer Health Division of Mankind Pharma, a well-known participant in India’s health and wellness market, has joined the Open Network for Digital Commerce (ONDC). Mankind Pharma has widened its network to enable buyers and customers to access its extensive product line as a result.

Leveraging Bizom’s Seller Platform, Mankind Pharma’s extensive product catalogue is now effortlessly within reach for buyers across the ever-expanding ONDC Network. This integration will help with the widespread visibility of Mankind Pharma’s brands on every buyer app within the network, presenting consumers with an unparalleled and widespread shopping experience marked by utmost convenience.

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“ONDC is built to empower all kinds of businesses to attain a deeper penetration into the consumer market without any entry barriers. Mankind Pharma getting onboard will serve as a key addition to the health and wellness category on our Network. With more major brands joining us, it solidifies the inclusive nature of the open network that will further boost innovation and economic opportunities for millions,” said Shireesh Joshi, CBO, ONDC.

Mankind Pharma will look to add essential medical supplies to the wide range of services that the homegrown e-commerce network now provides to its user base. ONDC has been successful in upending the nation’s e-commerce economy. With this, Mankind Pharma hopes to expand its customer base by utilising ONDC Network advancements to create multiple touchpoints.

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Joy Chatterjee – AVP Sales & Marketing – Consumer Division said, “Mankind Pharma has played a pivotal role in influencing and shaping the trajectory of the Indian Health and Wellness sector. The company’s collaboration with ONDC represents a significant milestone, symbolising a strategic move that enhances its commitment to advancing healthcare inclusivity across a wider demographic spectrum throughout the nation. This move is a representation of Mankind Pharma’s proactive approach to contribute significantly to the health and well-being of the Indian population by embracing innovative partnerships and strategies.”

Lalit Bhise, Co-founder & CEO of Bizom said, “As a technology leader in the CPG space, Bizom always believes in the intersection of technology and transformation. From that point of view, Bizom wholeheartedly believes in ONDC’s mission and is committed to bringing its market leadership to ONDC through hundreds of brands, and millions of retailers. Mankind Pharma is a key partner to Bizom and is a leader in the health and wellness category in India. We are proud to be bringing them to ONDC as a category leader.”

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About Mankind Pharma

One of the biggest pharmaceutical firms in India, Mankind Pharma is present throughout the country and concentrates on the local market. To offer goods of global caliber at reasonable costs, mankind operates at the nexus of the Indian pharmaceutical formulations and consumer healthcare sectors.

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