Kreedo Early Childhood Solutions company has raised $2.3 Million in Pre Series A funding round from Switzerland-based UBS Optimus Foundation, Spectrum Impact, Gray Matters Capital and 1Crowd.
The round also saw participation from Innospark Ventures, IIM-CAN and The Chennai Angels.
The company plans to use the funds to accelerate the next phase of Kreedo’s growth and expansion.
The Bengaluru-based Kreedo Early Childhood Solutions was founded in 2012 by husband-wife duo Mridula Shridhar and VK Manikandan, It provides end-to-end solutions to transform the way early learning is delivered.
The company is on a mission to transform the way primary education is delivered in private schools and preschools. It is transforming the learning experiences of children in these schools through a structured and immersive learning process through its 6T learning framework which has play-based learning at its core and includes toys, technology, theory (books), Includes teacher training, timetables and teamwork (peer learning).
By establishing activity laboratories and continuously training teachers, it provides a comprehensive solution that empowers schools to significantly improve learning outcomes.
“Our vision is to democratize quality early education. We have an overwhelming response from our partner schools who are looking for the most affordable and simplest way to improve foundational learning. The new round of funding will enable us to take Kreedo to 7000+ schools across multiple cities in India”, said, Mridula Shridhar, CEO, Kreedo.
The company partners with budget private schools and preschools to transform the way we learn in the early years.
It has so far impacted 2,00,000+ children by implementing its curriculum in 400+ budget private schools and 1500+ preschools and based on an independent study conducted by FSG budget private schools have 50% better learning than the market results have been measured.
Dhun Davar, Head of Social Finance, UBS Optimus Foundation, said “We see Kreedo’s business model as a unique way to create social change by making quality early education accessible to every child from lower income communities.”
Girichandra, Partner at 1Crowd, said, “In Manikandan and Mridula, we found a team that is passionate about their cause and extremely clear on how to mitigate learning poverty in budget schools”.
Pranay Adhvaryu, Head of Investments, Gray Matters Capital adds, “The pandemic has adversely impacted the already distressed early education sector, and now Kreedo is seeing tremendous traction as they address a massive learning gap which schools need help to fill.”
Mirik Gogri of Spectrum Impact said, “We are excited to be a part of their growth story and support their vision of impacting 1 Million+ children annually in India, especially from lower income families, by 2025.”
For the past few years, they have realized there is a huge gap in the market for a quality preschool solution to help individuals and organizations set up and run quality preschools that focus on the learning of child rather than on the brand.
With that objective in mind, they launched Kreedo Early Childhood Solutions, which is a non-royalty, non-franchise based option to setup and run a high quality preschool in your own brand. Kreedo provides an end-to-end solution to customers right from services to set up the preschool including naming their school, marketing support, layout, admissions process, etc. to running a premium preschool including curriculum, eudcational materials, teacher and owner training and assessment solutions.
They are delighted to see the response, acceptance and appreciation that Kreedo has got from their partner schools, parents and the market in general. Kreedo has now grown into a recognized brand in the preschool space providing effective alternatives for individuals looking to run a quality preschool instead of going for expensive franchise options.
They have more than 450 preschools across the country following their curriculum from Jammu to Kanyakumari & Arunachal Pradesh to Gujarat in a short span of 3 years.
Their vision is to be the defacto standard in the early education space ensuring quality early education is provided to all children. They have aggressive growth plans for the future including teacher training solutions, educational kits, educational toys for retail and more. Kreedo is part of Kido Enterprises which has more than 25 years of experience in the education space and has serviced more than 1000 organizations in the early education space.