In recent years, India has seen more and more startups focused on chai, the country's favourite drink. These businesses are coming up with creative ideas, offering new blends and flavours, and changing how people enjoy their tea. The popularity of chai has helped many of these companies become successful. According to the BBC India drinks 835,000 tonnes of tea every day making it the second-largest tea producer in the world.
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The classic mix of tea, water, sugar and milk makes Indian chai so loved. The Tea Board of India says 64% of Indians drink tea and 88% of households enjoy it regularly. With the growing demand for tea businesses are booming and India's tea supply continues to grow to meet this need.
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Top Leading Chai Startups in India for 2025
Here is the list of the Top Leading Chai Startups in India for 2025
MBA Chai Wala
The MBA Chaiwala creates a fun and lively space where people recite poetry, hum Bollywood songs and share jokes. It is full of good vibes, happiness and warmth making it a favorite spot for young people. With millions of views and a huge audience it's become a beloved hangout for many.
Prafull Billore is a young entrepreneur from Dhar, Madhya Pradesh has achieved great success. Known as the "MBA Chaiwala," he became a celebrity and youth influencer at the age of 25. After dropping out of his MBA program in Gujarat Prafull started a tea business with just Rs. 8,000. He transformed it into a thriving franchise generating over 4 crore in annual revenue.
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Chai Sutta Bar
Chai Sutta Bar has been creating memories and connecting people since it started. Originally from Madhya Pradesh we are known for our great quality and service. Our goal is to serve India’s favorite drink chai in an eco-friendly way using traditional clay cups called kulhads.
In 2016, Anubhav Dubey and his friends, Anand Nayak and Rahul Patidar started Chai Sutta Bar outside a girls' dorm in Indore. They began with kulhads to promote an eco-friendly approach. Over time they added different flavors like Adrak Chai, Chocolate Chai, Masala Chai, Elaichi Chai, Tulsi Chai and Kesar Chai.
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Aromica Tea
Aromica Tea is a brand that specializes in wellness and specialty teas from Assam and Arunachal Pradesh. With years of experience in the tea industry we focus on sourcing green teas from organic tea gardens in Assam to support local producers. We take pride in making our teas by hand which ensures they have the perfect blend of aroma flavour and taste.
We offer a variety of exotic tea blends each with its own health benefits. All our teas are made from natural ingredients and blended with Assam tea. Some of our options include Herbal Tea blends Immunity-Boosting teas, Wellness Tea, Assam Black Tea, Blue Tea, Bhut Jolokia Tea, De-stressing Tea, Insulin Tea, Yellow Tea, Orthodox Tea, Organic Green Tea, Assam Dheki Tea and Oolong Tea.
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Chaayos
Founded in 2012 by IIT graduates Nitin Saluja and Raghav Verma Chaayos is a modern tea café chain. The company is famous for its “Meri Wali Chai” feature which offers over 80,000 customization options allowing customers to add a variety of extras to their drinks.
Chaayos is a tea café chain in India that offers a wide range of teas, snacks, and tea mixes, making it a paradise for tea lovers. With over 1,200 different styles of tea available, it’s perfect for those who prefer to order online. Their user-friendly online ordering system allows customers to easily explore and enjoy their unique tea creations.
Chaayos News:-
Tiger Global-backed Chaayos raises $45 mn in Series C funding
Chaipatty Teafe
Chaipatty Teafe is a tea café and art space located in Bengaluru, India. It offers a selection of tea and snacks while also hosting various events. India's first chai café established in late 2010 continues to serve authentic chai prepared on a gas stove along with delicious snacks. Located in Bengaluru, it offers a friendly hangout space for tea lovers.
The tea chain which combines the concepts of tea and café also serves as a mini art studio. It showcases jewelry and home decor items and offers workshops on photography, filmmaking, pottery and bartending. With three outlets it proudly claims to have served over 500,000 customers.
Chai Point
Chai Point is an Indian tea company and café chain specializing in tea-based beverages. In October 2017 the company expanded its reach by launching its teas on Amazon.in marking its first venture into distribution through the e-commerce platform.
It offers a variety of chai snacks, health combos and more including a contactless tea and coffee vending machine designed for offices. In recent years the chain has begun manufacturing its own brewing machines having successfully installed 5,000 units across 19 cities nationwide through its B2B2C channel.
Chai Thela
Chai Thela is a restaurant chain that offers homemade chai, fast food and a variety of beverages. Chai Thela aims to deliver high-quality tea accompanied by excellent service. We offer tea infused with exotic flavors crafted from natural ingredients sourced from some of the finest tea plantations allowing tea lovers to enjoy a delicious taste and experience true satisfaction.
Chai Thela strives to offer every chai lover a hygienic, homely, and affordable cup of chai. Established in 2015, the brand has been dedicated from the very beginning to providing healthy, homemade chai varieties to its customers, with a strong emphasis on consistency.
THE CHAI WALAH
THE CHAI WALAH is a tea company that offers artisanal teas and chai along with operating pop-up chai carts across India. THE CHAI WALAH is a boutique tea laboratory that crafts and sells Truly Handmade Artisanal Teas and Chai. It operates pop-up chai carts throughout the streets of India providing the most hygienic cups of freshly brewed artisan chai.
Indian masala chai crafted with 12 spices sounds truly delightful. Each spice brings its own unique flavor profile resulting in a rich and aromatic beverage. Sourcing spices from different regions of India adds authenticity and depth to the chai.
Udyan Tea
Udyan Tea is a premium award-winning online tea brand located in the Darjeeling district. They believe that tea is not just a beverage but a lifestyle—a delightful blend of art and expertise. Sourcing the finest teas directly from the estates their collection is unique and crafted in-house.
This blend features fresh green spearmint leaves steeped into a cup of pineapple-yellow tisane, offering a subtly mild flavor with a minty aftertaste. You can brew it hot or cold, or use it to elevate your mojitos with a refreshing aroma.
TeaBox
Teabox is an online retailer that offers premium Indian teas sourced directly from top tea gardens across India. Its mission is to revolutionize the tea experience by blending traditional tea-making methods with modern technology.
Teabox based in West Bengal, specializes in offering a diverse selection of premium Indian teas online delivering them fresh to customers. Teabox sources its teas directly from the gardens, cutting out middlemen who inflate prices and compromise quality.
Conclusion
Chai startups in India have found a special place by mixing tradition with new ideas. These businesses are changing the way people enjoy chai offering unique blends and flavors as well as contactless vending machines for convenience. The growth of chai cafés and tea-focused ventures reflects the increasing demand for high-quality hygienic and diverse tea options appealing to both local and global customers. With tea being a big part of Indian culture these startups are not just tapping into a growing market but also creating lively community spaces adding to India's booming café culture.