Best Agri Fintech Startups in India for 2025

Agri Fintech startups in India are revolutionising the agricultural sector by providing financial services and technological solutions tailored to the needs of farmers. These startups focus on improving access to credit, insurance and other financial products for farmers especially smallholder farmers who traditionally face challenges in obtaining funding. They leverage technology such as data analytics, AI and blockchain to offer personalised solutions, reduce risks and enhance financial inclusion.

Explore the agritech startups in india for 2025.

Agri Fintech startups are playing a crucial role in unlocking the potential of the sector offering both financial and technological solutions to meet the challenges faced by Indian farmers. These startups are poised for growth as they expand their reach and impact in rural areas fostering a more inclusive and prosperous agricultural ecosystem.

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Top Agri Fintech Startups in India for 2025

Samunnati

Samunnati is a financial company in India that provides both financial and non-financial services to support the agricultural industry. Samunnati is an agricultural network aimed at unlocking the huge potential of Indian agriculture, focusing on smallholder farmers. True to its name, Samunnati promotes collective growth and prosperity for the entire agriculture community. 

Samunnati helps Indian farmers by offering personalised financial solutions and a complete approach to agriculture. It also provides solutions for farm collectives helping farmers work together for better results.

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DeHaat

DeHaat is a tech platform that offers agricultural services to farmers in India. DeHaat offers agricultural services to farmers such as providing seeds, pesticides, fertilizers, farm machinery, cattle feed and other farm products. 

It also provides farm advice, financial services, and helps farmers find markets to sell their produce. DeHaat empowers farmers by giving them access to a variety of agricultural products, markets, and important information.

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Ninjacart

Ninjacart is a company based in Bengaluru that connects farmers directly with businesses to supply fresh produce. Its goal is to improve the supply chain for fruits and vegetables in India. Ninjacart runs an online platform that connects farmers, manufacturers and brands directly with retailers. 

It helps distribute fruits and vegetables to retailers and restaurants across India through an efficient supply chain. They are tackling one of the biggest supply chain challenges in the world by using innovative technology.

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Jai Kisan

Jai Kisan is a rural fintech platform founded in 2017 in Mumbai by Arjun Ahluwalia and Adriel Maniego. The company focuses on helping rural Indians, especially farmers. Jai Kisan values customer empathy and understands rural value chains from firsthand experience. 

Jai Kisan offers fast and flexible financing for agricultural equipment, dairy equipment and other rural assets making it a better option compared to other financing choices available. The startup aims to help small businesses and rural communities access financial services. It offers both online and offline trade, starting with credit to help generate income.

WayCool

WayCool is an Indian agri-tech company that specialises in food production and distribution. WayCool sources fruits and vegetables from specialised agriculture companies and small farmers. It then sells these products to business customers like local retail stores, restaurants, and hotels. 

WayCool offers a wide range of products, including fresh produce, staples, and dairy, across different channels. It serves over 100,000 clients in general trade, modern trade, and food services.

Arya.ag

Arya.ag is an agritech startup that connects buyers and sellers of agricultural products across India. Arya.ag is an Indian agritech company that enhances farmgate value chains through its Last Mile fintech and agritech platforms. Arya.ag provides various agri-services that connect supply and demand. 

Its post-harvest credit helps farmers avoid selling in distress, with loans totaling over 4400 crores. Arya's easy-to-use platform connects farmers' produce to buyers through a strong tech system. It also offers extra services like warehouse management, financing, quality testing, and storage protection.

Agri Fi

AgriFI is a program funded by the European Union that helps small and medium-sized businesses in the agri-food value chain. AgriFI is an innovative facility funded by the European Union that supports investments with a focus on smallholder inclusion and medium, small, and micro agri-businesses, using a value chain approach. 

It uses artificial intelligence (AI) and remote sensing to provide real-time information on soil health, crop monitoring and risk analysis. This platform helps farmers and people in agriculture by giving them helpful information to use resources better and increase farm productivity.

Farmart

FarMart is a platform that helps retailers buy produce directly from farmers. It also has a mobile app that allows agri-retailers to connect with farmers, offer advice, and access resources and market opportunities. FarMart has set up local centers where farmers can buy supplies and sell their produce close to their fields, supporting and digitising rural agri-retailers. 

The platform helps retailers run their businesses more efficiently, digitalise their operations and increase sales to farmers. FarMart is proud to be supported by well-known venture capital firms like General Catalyst, Matrix Partners, Omidyar Network and Avaana Capital who invest in tech companies focused on sustainability and meaningful goals.

Agsure Innovations Pvt Ltd 

Agsure Innovations creates tools and software to help improve the productivity and business of everyone in the agri trade, including farmers, traders, brokers, and processors, using their own digital tools and solutions. Agsure Innovations Pvt Ltd is a technology company that creates digital tools to help people in the agricultural industry manage their businesses. 

Agsure Innovations creates tools and software to boost the productivity and business of everyone in the agri trade, from farmers and traders to brokers and processors, using their own digital solutions.

AgroStar

AgroStar is an Indian agritech company that uses technology to help small farmers increase their productivity and make more profit. AgroStar is an online platform where farmers can easily order farming supplies by giving a missed call. They can then access the platform through a mobile app to get the products they need for their farms. 

AgroStar provides complete farming solutions to farmers, using data, technology, and farming expertise to improve crop yield, lower costs, enhance product quality, and help farmers access local and global markets.

BigHaat

BigHaat is an AgriTech platform that uses technology, data, and science to enhance India's farming industry. BigHaat aims to improve farming in India by increasing crop yields, lowering costs, and enhancing the well-being of farmers. BigHaat is the largest online marketplace for agricultural products in India. 

It provides a complete solution with personalised advice and easy access to a wide range of high-quality farming inputs. BigHaat is India's top Agri Digital Platform that uses science, data, and technology to improve the entire farming process, from before harvest to after harvest.

Agrigator

Agrigator is an online marketplace that connects farmers, grain traders, food processors, wholesalers and logistics providers in the agriculture supply chain. The platform aims to make the supply chain more efficient and transparent by removing middlemen and simplifying the grain trading process. 

It allows farmers and traders to easily list their products and services. By providing a single platform, it helps them connect and do business. Agrigator also offers services like logistics, a national network, price information, reviews and credit ratings, forecasts, insights and transaction support.

Conclusion

Agri Fintech startups in India are playing a crucial role in transforming the agricultural landscape by bridging the gap between traditional farming practices and modern technology. These startups provide innovative financial solutions such as credit access, insurance and digital payments which help farmers overcome challenges like inadequate financing, fluctuating income and limited access to markets. By leveraging technology like mobile apps, AI and data analytics these platforms are improving efficiency, enhancing productivity and empowering farmers with the tools they need to succeed. 

Agri Fintech startups are not only contributing to the growth of the agricultural sector but also fostering financial inclusion and sustainable development in rural areas. With continued support and innovation they have the potential to revolutionize the agricultural ecosystem in India and uplift millions of farmers.