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Country Delight Secures INR 200 Cr Debt Funding From Alteria Capital

D2C brand Country Delight has secured INR 200 crore in venture debt from Alteria Capital.

By Ajay Kumar
New Update
Country Delight Secures INR 200 Cr Debt Funding From Alteria Capital

D2C brand Country Delight has secured INR 200 crore in venture debt from Alteria Capital.

According to a company statement, the additional funding would be used to support brand marketing initiatives, boost capacity, and support the company's growth.

Read also - [Funding News] Country Delight Secures $9 Mn Debt Funding Round Led by Alteria Capital

The startup, which uses a subscription-based business model, delivers to 15 lakh users in 15 cities. With the support of companies like Temasek, Z47 (previously Matrix Partners India), and Orios Venture Partners, Country Delight has attracted more than $248 million in capital. 

"As we scale our operations and prepare for our initial public offering (IPO) journey, it is important for us to use various capital sources to improve financial efficiency and also set us up for the next phase of growth," said Chakradhar Gade, the chief executive officer of Country Delight. 

About Country Delight

 Chakradhar Gade and Nitin Kaushal, both graduates of IIM Indore, founded Country Delight in 2015 to bring milk and other everyday necessities, like as paneer, eggs, and desi ghee, straight from farmers to customers.

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