Vaaree, a unique, curated home furnishing marketplace has raised an undisclosed amount in pre-Seed funding round from a clutch of investors.
Many angle investors including Kunal Shah (Founder CRED), Ghazal Alagh (Co-Founder Mamaearth), Vineeta Singh (Co-Founder SUGAR Cosmetics), Anjali Bansal(Founder Avana Capital), Varun Dua & Ruchi Deepak(Co-founders Acko), Arjun Vaidya (Founder Dr. Vaidya’s), Rohit MA (Founder Cloudnine), Manish Duggar(CFO Mphasis) among others inested in this round.
The startup plans to use the funds to add more categories, build a stronger team and invest in its branding.
The Bengaluru-based Vaaree was founded in 2022 by Garima Luthra and Pranav Arora, It is a curated marketplace for home goods that aims to fill a void in the Indian domestic market.
The startup focuses on providing high quality home goods from local manufacturers and artisans directly to the end consumer at an affordable cost. It currently has 2000+ SKUs across multiple categories including Bedsheets, Cushion Covers, Dining, Kitchen and Bath.
“We have a vision to make all homes beautiful at affordable prices. We are a one stop shop solution for all things related to home furnishings be it cushions covers, bedsheets, throws, dining, kitchen tools or bathrooms. We curate themes on our website so that a customer doesn’t have to mix and match. We present the products as per a particular theme for easy shopping. With the initial funding we would like to add on more categories, build a strong team and invest in branding”, said, Garima and Pranav, Founders of Vaaree.
“Home Products as a sector has been awaiting a focused disruption of this nature. Combining their deep knowledge of product, ops, business acumen and execution skills, Garima & Pranav are poised to make an impactful consumer experience change in this space. Vaaree is what the home industry needs today “says Rohit M A, Managing Partner, Capier.
“I am a 100 percent e-commerce buyer and was so confused about where to look for things for our new home. For Trisha and I, our home is a place that embodies our personality. And, we found what we wanted on Vaaree with a super convenient consumer experience. We’re not only happy investors, but happy customers. Kudos to the team for building this company in such a short span of time – I’m so excited to see where this goes “, said, Arjun Vaidya, Founder Dr. Vaidya’s.
Vaaree is the only curated, themed marketplace for home products. Their founders, Garima Luthra and Pranav Arora, gave birth to Vaaree in January 2022. Their expertise lies in curation. They bring in a new collection every 60 days so customer can stay up to date with trends.
They deal directly with the manufacturers and get coustomer great products at the right price.