True Diamond has Secured $1 Million in Seed Funding

The lab-grown diamond startup True Diamond has raised $1 million.

Investor of the round

A seed funding round led by Titan Capital,Huddle Ventures, Zeropearl Ventures, and Ashutosh Valani, Priyank Shah, Aashka Goradia Goble, Mamaearth founder Ghazal Alagh, Abhishek Goyal, and Anmol Jain have also contributed personally.

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According to a news release from True Diamond, the new funding will be used to hire a talented workforce, increase brand awareness, hire jewelry specialists and consultants, designers, and sales teams, open exclusive boutique locations in Mumbai and Delhi NCR, and make investments in branding and marketing campaigns.

The business wants to change the definition of luxury in the jewelry sector. Rings, earrings, pendants, necklaces, tennis bracelets, mangalsutras, and more are among the many items it sells. The firm also offers men's collections and personalized jewelry.

The Mumbai-based business claims that its lab-grown diamonds are produced in a lab environment utilizing cutting-edge technology procedures that replicate the actual conditions needed to develop diamonds. Their optical qualities, physical attributes, and chemical makeup are identical to those of real diamonds, but they are manufactured in a sustainable and ethical manner.

True Diamond is available nationwide, has a huge catalog of 5,000 customizable patterns, and reports a 1.7-time client retention rate.

About True Diamond 

True Diamond is an innovative, sustainable, and unwaveringly high-quality lab-grown diamond jewelry firm that was co-founded in January 2024 by Parin Shah and Darayus Mehta. 

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