PowerUp Money raises $7.1M in seed round led by Accel, others

Wealthtech startup PowerUp Money has raised $7.1 million in its first major institutional funding round, led by early-stage investors Accel.

The round also saw participation from Blume Ventures, Kae Capital, 8i Ventures and DeVC.

The startup will use the new funds to improve research, develop more products for customers, and grow its customer base.

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“Most Indian investors start with SIPs or one-time investments, but don’t know what to do next. Portfolios are left unattended for years—we want to fix this,” said Prateek Jindal, Founder and CEO of PowerUp Money.

“We want to empower every investor with the right research and tools in a way that's simple and effortless. Getting the right advice at the right time compounds not just your money but also your confidence as an investor, ” he added.

"India’s wealthtech story is just getting started—and now wealth advisory time has come, especially as investable surplus grows and investor participation broadens. PowerUp has the right ingredients: a strong product, a deep understanding of user behaviour, and the ability to scale. We’re excited to support Prateek and the team as they build what could become the defining wealth platform for India’s next generation of investors," said Ashish Fafadia, Partner, Blume Ventures. 

"The next wave in Indian wealthtech isn’t just about access to investment products—it’s about delivering high-quality advisory at scale. PowerUp is taking a unique approach, backed by deep user understanding and reimagining what investment advisory should look like for the digital investor,” said Prayank Swaroop, Partner at Accel. 

About PowerUp Money

Founded in 2023 by former Uni Card cofounder Prateek Jindal, PowerUp Money offers direct mutual fund investments to retail investors.

With a registered investment advisor (RIA) license, the platform provides mutual fund advice and allows users to make transactions through the app.

PowerUp Money aims to build a tech-driven product that provides free, high-quality advisory and portfolio management services. It also offers a paid subscription that includes quarterly reviews and extra features.

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