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Phot.AI, an AI-driven creative automation platform, has raised $2.7 million in a seed funding round led by Info Edge Ventures, and with participation from Together Fund and AC Ventures.
Over 50 angel investors joined the funding round, including Sahil Goel and Akshay Gulati (Shiprocket), Puneet Gupta and Anmol Jain (Astrotalk), Sandeep Agarwal (Droom), Aakash Anand (Bella Vita), Arjun Vaidya (V3 Ventures), Prabhkiran Singh (Bewakoof),Vishesh Khurana and Raj Snehil (Tribe Capital) and Pawan Gupta (Fashinza).
Phot.AI will use the funds to grow its team, invest in R&D and launch its AI-powered copilot. The platform aims to help ecommerce brands by automating creative design and marketplace listings, cutting down manual work and costs.
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“Our AI-powered platform removes the need for design skills or rigid templates, allowing businesses to generate customised content effortlessly. By automating the entire creative process, we help brands save time, maintain consistency, and accelerate their go-to-market strategies," said Venus Dhuria, Co-founder of Phot.AI.
Kitty Agarwal, Partner at Info Edge Ventures, said, “Phot.AI is building a world-class product for AI-led creative automation. They are redefining how ecommerce sellers create, manage, and scale their visual content and listings across various marketplaces and ad platforms. We are thrilled to partner with Venus, Akshit, and Aneesh as they build from India for the world.”
About Phot.AI
Phot.AI was founded in 2023 by Venus Dhuria, Aneesh Rayancha, and Akshit Raja, who previously built AppyHigh, an app studio with over 700 million downloads and 100+ seed investments. With strong tech and business expertise, they aim to transform e-commerce creative automation using AI.
Phot.AI has developed a core engine for AI Agents, featuring 25+ advanced photo editing tools and a design studio with an integrated App Store. The platform automates product photography, image enhancement, and batch processing with Generative AI.
Before its official launch, over 3 million users signed up globally, showing strong demand. More than 25 businesses already use its photo editing APIs to streamline workflows and boost conversion rates.
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