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ONYA, a lab-grown diamond jewellery brand, has raised Rs 5.5 crore in a pre-seed funding round led by Zeropearl VC.
Other angel investors, including MyGate founders Vijay Arishetty, Abhishek Kumar, Shreyans Daga, and Rohit Jindal; UrbanVault founder Amal Mishra; and Alkendra Pratap Singh, Managing Director of Crescendo Industries Pvt. Ltd. and Director of KE Engineers Pvt. Ltd., among others, also participated in this round.
The fresh funds will help ONYA expand its offline retail stores in major Indian cities.
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Himani Yadav, Founder of ONYA, said in a statement, “Being backed by Zeropearl VC at this stage — and by someone like Bipin, who brings a decade of deep consumer-brand investing experience, including in jewellery — adds immense value and clarity to our journey. The fact that ONYA fits naturally into Zeropearl VC’s Indiluxe thesis reinforces that we’re building in the right direction. This partnership gives us the confidence to take thoughtfully designed lab-grown diamonds to more homes across India.”
Bipin Shah, Founder and Managing Partner, Zeropearl VC, said in a statement, "At Zeropearl VC, we back founders who deeply understand the problem they’re solving — and Himani’s clarity stood out from day one. The ONYA team is already showing early signs of cracking an offline & Design first approach in premium lab-grown diamond space which strongly aligns with our Indiluxe thesis. Young India’s shift in how they view jewellery is undeniable, and ONYA is building right at that inflection point. Their design focus and customer obsession give us strong confidence — and we see this as a gateway to expanding into more premium, next-gen consumer categories over time.”
About ONYA
Founded in 2024 by Himani Yadav and Gaurav Choudhary, the Bengaluru-based ONYA is a retailer of lab grown diamond jewelry that makes sustainable, high quality pieces accessible, promoting 'everyday elegance' with modern designs. The brand offers customization, a knowledge hub and positions itself as a conscious luxury label.
ONYA aims to provide diamonds with higher brilliance at about 20% of the cost of natural diamonds, backed by a Lifetime Exchange and Buyback guarantee.
In just 11 months, ONYA says it has opened four profitable high-street stores in Bengaluru, reaching a monthly revenue run rate of Rs 2 crore. The brand plans to expand its product range, open more experience-focused stores, and strengthen its connection with India’s conscious luxury buyers.
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