KNOT secures $5 Mn funding to scale 60 min delivery

Quick commerce fashion platform KNOT has raised $ 5 Mn (about Rs 44.9 Cr) in a fresh funding round led by Blue Tokai-backer 12 Flags. 

Kae Capital and Boundless Ventures, two early investors, also joined the round again, increasing their investment as the company grows beyond Mumbai.

KNOT said it will use the funds to grow its 60-minute delivery network in Mumbai and other areas, and to improve its micro-warehouses, routing, and last-mile operations to handle more orders.

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“For us, the real opportunity lies at the intersection of culture and commerce,” said Founder and CEO Archit Nanda. “Fashion is no longer about catalogue browsing; it’s shaped by creators, micro-trends, and a desire for immediacy. This round gives us fuel to scale that experience across more cities.”

“The speed of cultural change is outpacing the speed of retail,” said Rakesh Kapoor, Founder of 12 Flags, and former Global CEO of Reckitt Benckiser. “Young shoppers want style that matches the moment. KNOT is building for millions of such daily occasions.”

About KNOT 

Founded this year by Archit Nanda and Rachit Bansal, KNOT is a shift from Slick, which was a social media app that let people send anonymous compliments. Slick tried to bring back personal connections online and help boost users’ confidence.

KNOT works as a marketplace, paying brands only after their products are sold, with no upfront costs. It has added several D2C brands like Snitch and The Souled Store.

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The company now plans to bring in more premium fashion brands such as Allen Solly, Jack & Jones, Louis Philippe, Vero Moda, and Van Heusen.

KNOT also offers features like AI try-on and try & buy. The company says it now handles over 350 orders a day — a 3X increase in the last three months.

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