Powered by

Home Funding News

D2C brand KisanKonnect Raises $4.5 Mn Funding Led By Mistry Ventures

KisanKonnect, an omnichannel farm-to-fork startup has raised $4.5 Mn (around Rs 39 Crore) in a Series A funding round led by Mistry Ventures.

By Jitendra Das
New Update
D2C brand KisanKonnect Raises $4.5 Mn Funding Led By Mistry Ventures

KisanKonnect, a Omnichannel farm-to-fork startup has raised $4.5 Mn (around Rs 39 Crore) in a Series A funding round led by Mistry Ventures.

Other investors such as Times Group’s Brand Capital, VC-Grid, Desai & Diwanji’s managing partner Vishwang Desai, other prominent family offices and existing investor Shilpa Shetty participated in this round.

Funding Utilisation

The startup plans to use the new funds to improve its technology, grow its operations and expand in key urban markets. KisanKonnect also aims to use artificial intelligence in farm sourcing and the supply chain to boost efficiency and effectiveness.

Read also - Burma Burma Raises Rs 25.46 Cr To Boost Its Restaurant Portfolio

Vivek Nirmal, founder and CEO at KisanKonnect, said, “Our D2C model, combined with a highly specialized, tech-enabled, and temperature-controlled supply chain, not only meets this demand but also offers complete traceability for consumers. This approach has earned Kisankonnect the trust of our markets, making us the preferred brand for fresh produce.”

Nidhi Nirmal, co-founder, KisanKonnect, said, “We started with a 48-hour delivery model just four years ago. Today, we deliver within 4-6 hours across Mumbai and Pune. Our recent pilot for 30-minute delivery has been highly appreciated by consumers seeking convenience without compromising on quality and variety.”

In January 2024, KisanKonnect raised Rs 31 crore (approximately $3.75 million) in a pre-series A round led by climate tech-focused fund Green Frontier Capital (GFC).

About KisanKonnect 

The Mumbai-based Kisankonnect was founded in 2020 by Vivek Nirmal and Nidhi Nirmal, It sources food directly from its network of farmers through village collection centers and delivers the produce to consumers without any middlemen.

As new players enter the market, challenging the potential of quick commerce, KisanKonnect has also joined the trend.

The company says it has built a network of over 5,000 farmers who use sustainable farming practices and regenerative agriculture methods.

Want to go deeper into the world of startups and entrepreneurship? Check out these categories on VIESTORIES:

Startup Funding and StoriesDiscover Funding Trends and Stories Shaping Indian Startups.

Startup Funding NewsYour Gateway to Every Funding Update.

Latest Startup NewsStay updated with the latest startup news and trends. Your go-to source for startup ecosystem updates.

Startup StoriesDiscover inspiring tales of startups overcoming challenges and achieving success.