Fanztar, a web3 platform for the creator economy, today announced that it has raised 5 Cr in Seed funding led by India Quotient, a seed-to-early-stage venture capital firm having invested in over 100 startups. The funding series also saw participation from ShareChat Founders – Ankush Sachdeva, Bhanu Pratap Singh & Farid Ahsan along with Sarthak Misra (Softbank India), Manohar Charan (CFO, ShareChat) and Tarsame Mittal (TM Ventures).
Fanztar plans to utilize the funds towards robust product development to cater to the evolving market demands. Additionally, the Web3 platform will also expand their technology and business teams and empower breakthrough creators across the nation. Fanztar will also allocate the funds towards product innovation and launching the industry-led product in the market to drive the future of creator monetisation.
“We are heading towards a future where web3 will upend business models across industries. For the first time, fans now have an opportunity to become part of the value creation journey of a creator, enabling them to become active players in the process rather than be passive consumers of content. For creators, we are opening up a new channel of monetisation, engagement and advocacy in the form of incentivised fans” said Himanshu Garg, Co- Founder & CEO, Fanztar.
Both the markets (Creator economy and NFTs) are growing rapidly and undergoing radical shifts. We believe that the NFT market is undergoing an evolution where the creators will now need to offer substantial recurring value creation as part of NFTs and the creator economy is now being fuelled by an urgent need to monetise content created by millions of creators. Fanztar aims to build a platform at the intersection of these exciting technologies to enable Creators and Fans to monetise their time & attention” added, Sahil Singla, Co-Founder & CTO, Fanztar.
“We’re still very early in the evolution of the creator economy. Fanztar’s approach is unique and value-accretive to both creators and their fans. With all the hype around web3 speculation ebbing, we’re excited to finally see some long-term applications of blockchain tech emerge. After having watched the market closely, Himanshu and Sahil’s approach stood out”, said Madhukar Sinha, Founding General Partner at India Quotient.
On the funding, Ankush Sachdeva (Co-Founder & CEO, ShareChat & Moj) said, “Excited to back Fanztar and be a part of their journey in helping form more meaningful connections between influencers and their fans. Content creators of tomorrow are going to be brands of their own and a lot needs to be built to unlock the full potential of the creator ecosystem.”
Fanztar was founded by IIT Delhi graduates – Himanshu Garg (CEO) and Sahil Singla (CTO). The funding saw the presence of ShareChat founders – Ankush Sachdeva, Bhanu Pratap Singh and Farid Ahsan along with Manohar Charan (CFO, ShareChat), Sarthak Misra (Investment Director, Softbank India) and Tarsame Mittal (TM Talent Management)
Fanztar is a web3 platform enabling Fans to invest in creators & content driving the future of creator monetisation. The company is building the future of the creator economy leveraging Utility NFTs and Blockchain-based tools to ensure transparency and accountability. The company is working on products that can help Creators engage with their audiences meaningfully and enable both parties to monetise directly.