Reelo Funding News - Customer Loyalty Platform Reelo Secures $1 Mn Fresh Funding

Reelo Funding News April 2024 - Gokul Rajaram, an angel investor from Silicon Valley has invested $1 mn to the customer loyalty and marketing business platform Reelo.

Reelo is Customer Loyalty Platform, intends to use the additional funds to support its expansion ambitions, which include increasing recruiting in all departments, growing its presence in both existing and emerging international markets, and improving its ML and AI capabilities, as reported by ET.

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“In India, everyone was just giving deals and discounts, and all these flashy discount apps and companies were making it unsustainable for small and mid-sized businesses. That’s how I decided to join hands with my brother with the idea of leveraging technology and data to empower businesses to grow,” Parin Sanghvi, CEO of Reelo said.

Reelo introduces loyalty programs and automates marketing techniques with the goal of retaining customers and producing additional insights.

Reelo provides client acquisition services like referral programmes and unique QR codes in addition to loyalty programmes.

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About Reelo - Customer Loyalty Platform

Reelo, which was founded in 2017 by Prit and Parin Sanghvi, makes it simple for any retail firm to engage and retain customers.

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