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Ayouthveda, a prominent name in the Ayurvedic skincare and beauty industry, is embarking on a transformative journey with a bold objective: achieving a 100 crore turnover in the coming years.
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Committed to delivering effective skincare solutions rooted in Ayurveda, Ayouthveda is on track to become a dominant player in the personal care sector.
Ayouthveda recognizes the burgeoning growth in the Indian Ayurvedic skincare and beauty
market. According to the Global Ayurvedic Market Report 2020-2026, this segment is poised to grow at an impressive 16.14% CAGR. The global acknowledgment of Ayurvedic beauty brands and the surging demand for natural skincare solutions have contributed to the market's growth, which was valued at approximately $998 million in 2020.
Ayouthveda stands at the forefront of this industry, combining traditional Ayurvedic wisdom
with modern scientific innovation. The brand prides itself on products free from harsh
chemicals such as parabens, silicones, sulfates, and petroleum. This approach aligns with
the brand's mission to offer safe and effective skincare solutions that cater to various skin
types and concerns, harnessing the synergy of ancient Ayurvedic techniques and advanced
pharmaceutical innovations.
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Spanning five distinct categories—Skin Care, Bath and Beauty Care, Intimate & Hygiene
Care, and Classics—Ayouthveda boasts a portfolio of over 100 world-class products and plans to introduce an additional 150+ products in the next 2-3 years. This commitment to innovation underscores Ayouthveda's dedication to meeting evolving customer needs.
"We position ourselves as a Mid-Premium brand, providing the perfect blend of quality and affordability. Our goal is to redefine Ayurvedic skincare and wellness, making it accessible to a wider audience without compromising on the efficacy of our products," said Dr. Sanchit Sharma, Founder and Director, Ayouthveda.
Ayouthveda's presence extends beyond traditional outlets, with 3 Exclusive Brand Outlets in
Delhi and Rajasthan and plans to open 100 more EBOs in the next 3 years. The brand's
products are available through a network of over 30,000 retailers in more than 250 cities
across India. Additionally, Ayouthveda products are listed on leading Modern Trade Outlets
and popular online platforms.
Expanding its footprint beyond Indian borders, Ayouthveda has already established its
presence in 27 European countries. With products available through both offline and online
international channels, the brand is making its mark in markets such as Hungary, the UK,
Uzbekistan, Moldova, and more. This international expansion is expected to contribute
significantly to Ayouthveda's revenues in the near future.
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As Ayouthveda aims for a 100 crore turnover and emerges as a key player in the Ayurvedic
skincare and beauty market, it is poised to transform the way consumers perceive and
experience holistic skincare. With a robust product lineup, an innovative approach, and a
commitment to quality, Ayouthveda is well on its way to becoming a frontrunner in the Indian
and global personal care sphere.
About Ayouthveda
Ayouthveda is India’s fastest growing skincare brand with a coverage of 30,000+ retail
outlets (Pan-India), 225+ Distributors (pan-India) and a presence in 250+ cities. The
company’s 380+ Beauty Advisors markets the brand’s authentic Ayurvedic products via retail and cosmetic stores. With having a presence across all major e-commerce sites, the brand is also exclusively available via its physical touchpoints. Some of the brand outlets in Delhi can be found in Pacific Mall – NSP & Vegas Mall - Dwarka and In Jaipur - Pink Square Mall. The Brand is listed and registered in more than 30 products in 27 countries of Europe and is available at both offline & online international channels like wildberries in Moldova,
Uzbekistan, Russia and Mauritius to name a few.
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